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Oct-2025
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Overview
Market Insights Snapshot
In New York, Rolling Green Cannabis has shown a consistent presence in the Flower category, holding the second position from July to September 2025 before slipping to third in October. This slight decline in ranking coincides with a decrease in sales from approximately $3.8 million in August to $2.6 million in October. This trend indicates a potential challenge in maintaining momentum in a competitive market, although the brand has remained a top contender. In contrast, the Pre-Roll category has seen more fluctuation, with Rolling Green Cannabis ranking between 13th and 15th place over the same period. Despite these shifts, the brand's ability to stay within the top 15 suggests a stable yet competitive position in this category.
While Rolling Green Cannabis maintains a strong presence in New York's Flower market, the brand's absence from the top 30 in other states or categories could indicate an opportunity for expansion or a need for strategic adjustments. The consistent performance in New York's Pre-Roll category, despite not breaking into the top 10, highlights the potential for growth if the brand can capitalize on its existing foothold. Overall, Rolling Green Cannabis's performance across these categories and markets suggests a solid foundation with room for improvement, particularly in diversifying its reach beyond New York or strengthening its position in underperforming categories.
Competitive Landscape
In the competitive landscape of the New York flower category, Rolling Green Cannabis has experienced notable shifts in its market position from July to October 2025. Initially holding a strong second place in July and August, Rolling Green Cannabis saw a decline to third place by October. This change in rank is primarily influenced by the impressive performance of Leal, which surged from the sixth position in July to secure the second spot by October, indicating a significant increase in their market share. Meanwhile, Revert Cannabis New York also showed strong sales, maintaining a top-five position throughout the period. Despite these shifts, Rolling Green Cannabis remains a key player, though its sales have seen a downward trend, particularly from August to October. This competitive pressure highlights the dynamic nature of the market and suggests that Rolling Green Cannabis may need to innovate or adjust its strategies to regain its previous standing.
Notable Products
In October 2025, Ice Cream Cake Pre-Roll (1g) emerged as the top-selling product for Rolling Green Cannabis, reclaiming its number one position with sales of 8,125 units. Biscotti Pre-Roll (1g) followed closely in second place, showing a slight dip from its August peak but maintaining strong sales. Blue Dream Pre-Roll (1g) secured the third spot, consistent with its performance over the previous months. Black Cherry Runtz Pre-Roll (1g) experienced a slight decline, moving to fourth place after ranking second in September. Lemon Cherry Gelato Pre-Roll (1g) rounded out the top five, showing a decrease in rank and sales compared to its earlier performance in the year.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
