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Nov-2025
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Overview
Market Insights Snapshot
Mountain Man Melts has shown varying performance across different states and categories, with notable fluctuations in their rankings. In California, the brand has been active in the Concentrates category, where it experienced a promising upward trend from August to October 2025, improving its position from 22nd to 16th. However, November saw a decline to 25th, indicating some challenges in maintaining its momentum. The sales figures during this period also reflect this movement, with a peak in October followed by a drop in November, suggesting potential market saturation or increased competition in the state.
The absence of Mountain Man Melts in the top 30 brands in other states or categories during this period highlights areas for potential growth or concern. Their presence in only one state and category suggests a focused strategy, but it also limits their exposure and market penetration. This concentrated approach could be advantageous if they manage to solidify and expand their market share in California, but it also poses a risk if market conditions in the state become unfavorable. The brand's performance in California could serve as a benchmark for potential expansion strategies into other markets.
Competitive Landscape
In the competitive landscape of the California concentrates market, Mountain Man Melts has experienced notable fluctuations in its rank and sales over the past few months. Initially ranked 22nd in August 2025, the brand improved its standing to 16th by October, only to drop to 25th in November. This decline coincides with a decrease in sales from October to November, suggesting potential challenges in maintaining market momentum. In contrast, Emerald Bay Extracts saw a rise to the 20th position in October before slipping to 24th in November, indicating similar volatility. Meanwhile, Have Hash and Pistil Whip both experienced significant rank drops by November, with Have Hash falling out of the top 20. Interestingly, UP! showed a consistent upward trend, climbing to 23rd in November, which could signal a growing competitive threat. These dynamics highlight the competitive pressures Mountain Man Melts faces, emphasizing the need for strategic adjustments to regain and sustain higher rankings and sales.
Notable Products
In November 2025, Mountain Man Melts' top-performing product was Lantz Live Rosin (1g) in the Concentrates category, securing the number one rank with sales of 328 units. Super Boof Live Rosin (1g) followed closely in second place, while Spritzer Live Rosin (1g) moved up to third place from fourth in October. 41 Ton Live Rosin (1g) and Black Sapote Live Rosin (1g) maintained their positions at fourth and fifth, respectively. Notably, Spritzer Live Rosin (1g) saw a decrease in sales from 338 units in October to 211 units in November, despite its improved ranking. This analysis highlights a consistent demand for live rosin products from Mountain Man Melts, with Lantz Live Rosin (1g) emerging as a clear leader this month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
