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Sep-2025
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Overview
Market Insights Snapshot
Pistil Whip has shown a notable presence in the California market, particularly in the Concentrates category. Over the summer months, the brand experienced fluctuations in its ranking, starting at 19th place in June and improving to 13th in August, before slipping slightly to 17th in September. This movement indicates a competitive landscape where Pistil Whip has managed to maintain a significant presence, although it has yet to break into the top 10. The sales figures reflect this volatility, with a peak in August, suggesting a potential seasonal demand or successful promotional activities during that period.
In terms of category performance, Pistil Whip's consistent presence in the Concentrates top 20 in California is a positive indicator of its brand strength and consumer appeal. However, the absence of rankings in other categories or states implies that the brand's influence might be more localized or category-specific. This could either be a strategic focus or a potential area for expansion. Understanding these dynamics can provide insights into the brand's growth strategy and market positioning within the broader cannabis industry.
Competitive Landscape
In the competitive landscape of the California concentrates market, Pistil Whip has experienced notable fluctuations in its ranking over the past few months. Starting at 19th place in June 2025, Pistil Whip surged to 15th in July and peaked at 13th in August, before slipping back to 17th in September. This dynamic shift suggests a volatile market presence, potentially influenced by competitors like West Coast Trading Co., which maintained a relatively stable position, moving from 14th to 15th place. Meanwhile, Greenline Organics showed a slight improvement from 17th to 16th place, and Mountain Man Melts exhibited a similar pattern to Pistil Whip, with rankings fluctuating between 18th and 20th. Notably, Have Hash experienced a decline, dropping from 13th to 19th, which may have opened opportunities for Pistil Whip's temporary ascent. These movements highlight the competitive pressures and opportunities within the market, emphasizing the importance for Pistil Whip to leverage strategic marketing and product differentiation to sustain and improve its market position.
Notable Products
In September 2025, Pistil Whip's top-performing product was Maple Fumez Live Rosin Badder (1g) in the Concentrates category, which climbed from fifth place in August to first place, with sales reaching 349 units. Apricot Octane 3 Live Rosin Badder (1g) debuted strongly in second place, while Peach Burger Live Rosin Badder (1g) dropped from fourth to third place despite maintaining a competitive sales figure. Niche 33 Live Rosin Badder (1g) also saw a slight decline, moving from fifth to fourth position. Meanwhile, Lemon Mac Melon Cold Cure Live Rosin (1g) entered the rankings at fifth place, contributing to a dynamic reshuffling of product standings from the previous month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
