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Aug-2025
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Overview
Market Insights Snapshot
Mt Baker Homegrown has shown a notable upward trajectory in the Washington cannabis market, particularly within the Flower category. Over the summer months, the brand improved its rank from 28th in May 2025 to 18th by August 2025, indicating a consistent climb in popularity and market share. This upward movement is further supported by a steady increase in sales, reflecting growing consumer preference and possibly effective market strategies. The fact that they have maintained a position within the top 30 brands throughout these months underscores their competitive edge in the Flower category in Washington.
In the Pre-Roll category, Mt Baker Homegrown has also demonstrated positive momentum in Washington. Starting at the 39th position in May 2025, the brand has made significant strides, reaching the 24th spot by August 2025. This improvement suggests a strengthening foothold in the Pre-Roll segment, although the brand did not initially make it into the top 30, highlighting an area for potential growth. The continued rise in rank and sales figures in this category could indicate successful product differentiation or effective marketing efforts that resonate with consumers in Washington.
Competitive Landscape
In the competitive landscape of the Flower category in Washington, Mt Baker Homegrown has demonstrated a notable upward trajectory in both rank and sales from May to August 2025. Starting at rank 28 in May, the brand has climbed to rank 18 by August, reflecting a consistent improvement in market position. This positive trend is accompanied by a steady increase in sales, indicating growing consumer preference. In contrast, Legendary Laboratories, Llc has maintained a relatively stable position, fluctuating slightly but ultimately remaining ahead of Mt Baker Homegrown by just one rank in August. Meanwhile, Torus and Thunder Chief Farms have shown less consistent performance, with Torus experiencing a drop in rank in July before recovering slightly, and Thunder Chief Farms improving its rank but still trailing behind Mt Baker Homegrown by August. Momma Chan Farms has seen a decline in rank over the same period, falling from 13th to 20th, which may indicate a shift in consumer preferences towards brands like Mt Baker Homegrown. These dynamics suggest that Mt Baker Homegrown's strategic efforts are effectively resonating with consumers, positioning it as a rising competitor in the Washington Flower market.
Notable Products
In August 2025, the top-performing product for Mt Baker Homegrown was Gelato 33 Pre-Roll 10-Pack (5g), maintaining its number one rank consistently since May, with sales reaching 3208 units. GG #4 Pre-Roll 10-Pack (5g) secured the second position, showing a steady rise from the fourth position in May. Gelato x Dosido Pre-Roll 10-Pack (5g) climbed to third place, marking a significant jump from its debut at fifth rank in July. Gelato 33 Pre-Roll 2-Pack (1g) entered the rankings at fourth place, while Georgia Pie Pre-Roll 10-Pack (5g) rounded out the top five. The Pre-Roll category showed dynamic shifts, with notable entries and advancements in rankings over the past months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
