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Oct-2025
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Overview
Market Insights Snapshot
Nasha Extracts has demonstrated notable performance in the California market, particularly within the concentrates category. Over the past few months, the brand has maintained a steady presence in the top 20, with a slight improvement from 19th place in July 2025 to 16th by October 2025. This upward movement suggests a positive reception among consumers and a potentially growing market share in this competitive category. However, the sales figures indicate a fluctuating pattern, with a peak in August followed by a decline, emphasizing the dynamic nature of consumer preferences and market conditions.
In contrast, Nasha Extracts' performance in the pre-roll category within California has seen a downward trend, with the brand falling from 67th place in July to 81st by October 2025. This decline in ranking highlights challenges the brand may be facing in maintaining its position amidst fierce competition. The consistent drop in sales figures further underscores the need for strategic adjustments to regain traction in this category. Notably, the absence of Nasha Extracts from the top 30 in this category suggests a significant gap compared to its performance in concentrates, pointing to potential areas for growth and improvement.
Competitive Landscape
In the competitive landscape of California's concentrates market, Nasha Extracts has shown resilience and a modest upward trend in its rankings over the past few months. From July to October 2025, Nasha Extracts improved its rank from 19th to 16th, indicating a positive trajectory amidst fluctuating sales figures. This improvement is noteworthy, especially when compared to competitors like West Coast Trading Co., which maintained a steady 14th rank but experienced a decline in sales in October. Meanwhile, Community Cannabis saw a significant drop from 10th to 15th place, potentially opening up opportunities for Nasha Extracts to capture more market share. Another competitor, Have Hash, although experiencing a rank improvement in September, fell back to 18th in October, highlighting the volatility and competitive nature of the market. These dynamics suggest that Nasha Extracts' consistent performance and slight rank improvements could position it favorably for continued growth in the coming months.
Notable Products
In October 2025, Nasha Extracts' top-performing product was the Topper Bubble Hash (1g) in the Concentrates category, maintaining its first-place ranking from previous months with sales reaching 4070 units. The Altitude - Hella NTZ x Nectarine Hash Infused Pre-Roll (1g) made a notable debut in second place within the Pre-Roll category, while the Altitude - Blue Dream x Honey Banana Hash Infused Pre-Roll (1g) dropped from second to third place despite strong sales in previous months. The Submerge - ICC x Coup D'Etat Hash Infused Pre-Roll (1g) entered the rankings at fourth place, indicating a growing interest in infused pre-rolls. Finally, Egyptian Gold Blue Pressed Hash (1.2g) secured the fifth spot, showcasing the continued demand for premium concentrates.
```Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
