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Sep-2025
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Overview
Market Insights Snapshot
Nasha Extracts has shown a consistent presence in the California concentrates market, maintaining a steady rank within the top 30 brands over the past few months. Specifically, their position improved from 21st in June 2025 to 19th by August, before settling at 20th in September. This movement, albeit slight, suggests a solid foothold in the concentrates category, with sales peaking in August before a slight dip in September. The ability to remain within the top 30 indicates a strong brand presence and consumer loyalty in a competitive market.
In contrast, Nasha Extracts' performance in the pre-roll category within California reveals a different story. The brand did not break into the top 30, with rankings hovering around the mid-60s throughout the observed months. While sales figures indicated a peak in July, the brand's inability to climb into the top 30 suggests challenges in this category, potentially due to stronger competition or market dynamics. This disparity between the two categories highlights areas for potential growth and strategic focus for Nasha Extracts moving forward.
Competitive Landscape
In the competitive landscape of the California concentrates market, Nasha Extracts has shown a steady presence, maintaining a rank within the top 20 brands from June to September 2025. Despite a slight dip in September, Nasha Extracts has consistently improved its rank from 21st in June to 19th in August, before settling at 20th in September. This upward trend in rank is mirrored by a notable increase in sales from June to August, although there was a slight decline in September. In comparison, Cream Of The Crop (COTC) and Emerald Bay Extracts have not consistently ranked within the top 20, with COTC only breaking into the top 20 in August and Emerald Bay Extracts remaining outside the top 20 until September. Meanwhile, Have Hash and Mountain Man Melts have shown fluctuations in their rankings, with Have Hash experiencing a drop from 13th in June to 19th in September, and Mountain Man Melts showing a more volatile pattern. These dynamics suggest that while Nasha Extracts faces strong competition, its consistent ranking and sales growth position it as a resilient player in the California concentrates market.
Notable Products
In September 2025, Topper Bubble Hash (1g) from Nasha Extracts maintained its top position in the Concentrates category with a sales figure of 3395. Among Pre-Rolls, Altitude - Blue Dream x Honey Banana Hash Infused Pre-Roll (1g) rose to second place, marking an improvement from its previous ranking of third in August. Guava Gift x Guava Gift Rosin Infused Pre-Roll (1g) climbed to third in September from fifth in August, showing a positive trend. Meanwhile, Submerge - Mule Fuel x Governmint Oasis Hash Infused Pre-Roll (1g) held steady in fourth place. Altitude - Northern Lights x Chemdawg x Moroccan Peaches Infused Pre-Roll (1g) saw a decline, dropping from second in August to fifth in September.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
