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Aug-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
Niche is stocked at 65 licensed dispensaries across New Jersey, with the deepest coverage in Hoboken, Bridgeton, Saddle Brook, Somerset, and Trenton. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In August 2026, Niche concentrated 88.46% of sales in Flower, down 12.69% month over month and 9.08% year over year, while Pre-Roll held 11.54% share with a 33.33% month-over-month decline but a 119.02% year-over-year increase. Despite overall brand sales falling 2.50% year over year, the average price dropped 12.86%, indicating mix and pricing moved in tandem; within that, Flower’s average price sat at $42.07 and Pre-Roll at 12.61 on average. The brand ranked 26 in Flower in New Jersey, and given Flower’s 88.46% mix alongside a sharper 12.69% month-over-month contraction, the near-term pattern implies overexposure to a weakening lead segment while the smaller Pre-Roll line is the only area showing year-over-year momentum.
The opposing directions—Flower contracting 12.69% month over month versus Pre-Roll’s 33.33% month-over-month pullback but 119.02% year-over-year growth—suggest Niche’s positioning is anchored in Flower scale yet reliant on Pre-Roll for incremental reach. With average price down 12.86% while overall sales slipped 2.50% year over year, the pricing reset has not fully translated into volume gains, and the 26 rank in New Jersey Flower indicates limited headroom if the 88.46% mix persists. The implication is that sustaining share will hinge on reducing sensitivity to Flower’s month-over-month volatility by expanding Pre-Roll’s currently 11.54% share, using its triple-digit year-over-year trajectory to diversify away from a single-category rank ceiling.
Competitive Landscape
Niche sits at rank #26 in August 2026, a 2-position improvement from #28 year over year and a 3-position rise from #29 three months ago, while still 10 spots below its peak at #16 in May 2025; in contrast, Ozone held at #1 after slipping from #2 year over year and Find. climbed from #5 to #2 with a 40.5% YoY sales gain, indicating Niche is edging upward but ceding relative momentum to faster risers at the top. The directional spread—Niche up 2 ranks YoY versus Good Green jumping from #10 to #3 with 91.6% YoY sales growth—implies Niche’s recovery pace trails the leaders, signaling a stabilization phase rather than a return to its May 2025 peak trajectory.
Notable Products
Pie Scream Pre-Roll 2-Pack (1g) posted the steepest decline in August 2026 at -56.8% MoM, sliding to rank 9, while Ridgeline Lantz (3.5g) also contracted -11.5% MoM at rank 6. Bluephoria (3.5g) softened -6.5% MoM at rank 5, and Lemmon 7 (3.5g) dropped -38.7% to rank 10, signaling strain-specific volatility within Flower. Citrico (3.5g) led at rank 1 and Blue Nerdz (3.5g) held rank 2, and four of the top ten are Flower SKUs, concentrating mix at the top despite Pre-Roll drag. The pattern implies Niche is leaning into higher-ranking Flower anchors while Pre-Roll weakness and selective Flower pullbacks pressure depth below the top two.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
