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Aug-2024
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Overview
Market Insights Snapshot
Nightshade Farm has shown notable fluctuations across various categories and states, with some significant movements observed in New York. In the Concentrates category, the brand made an impressive entry in June 2024, ranking 18th, but it did not appear in the top 30 in subsequent months, indicating a potential decline or increased competition. This could be seen as a setback for Nightshade Farm, especially given the initial strong performance. However, this does highlight the volatility and competitive nature of the cannabis market in New York.
In the Vapor Pens category, Nightshade Farm has maintained a relatively stable presence, though it has not broken into the top 50. Starting at rank 55 in May 2024, the brand saw slight fluctuations, moving to 58th in June and back to 55th in July before dropping to 62nd in August. This consistency, albeit not in the top tier, suggests a steady demand for their vapor pen products despite not being a market leader. The slight drop in August sales might be an area for the brand to investigate further to understand the underlying causes. Overall, Nightshade Farm's performance in New York presents a mixed bag of steady presence in some categories and challenges in others.
Competitive Landscape
In the competitive landscape of Vapor Pens in New York, Nightshade Farm has experienced notable fluctuations in its rank and sales over recent months. Despite a slight decline in rank from 55th in May 2024 to 62nd in August 2024, Nightshade Farm has maintained a competitive presence. Comparatively, City Trees saw a significant improvement, moving from outside the top 20 in May to 50th in June, though it dropped back to 57th by August. Packwoods started strong at 32nd in May but fell out of the top 20 by July, indicating a volatile market position. Meanwhile, Bison Botanics showed a steady climb from 60th in May to 54th in July before slipping to 58th in August. The data suggests that while Nightshade Farm faces stiff competition, particularly from brands like City Trees and Bison Botanics, its consistent sales figures indicate a stable customer base. For a deeper dive into these trends and to strategize effectively, more advanced data is recommended.
Notable Products
In August 2024, the top-performing product from Nightshade Farm was Hella Jelly Cured Resin Disposable (1g) in the Vapor Pens category, maintaining its first-place ranking from the previous months with sales of 262 units. Hella Jelly Full Spectrum Batter (1g) in the Concentrates category rose to second place, up from fourth in May and consistently improving its position each month. Hella Jelly Batter (1g), also in the Concentrates category, dropped to third place from its previous second-place ranking in July. Notably, Hella Jelly Cured Resin Batter (1g) did not have sales data for August but was ranked fourth in July. Mint Jelly (7g) in the Flower category was not ranked in August, having last appeared in the rankings in June.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
