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Jun-2024
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Overview
Market Insights Snapshot
Beboe's performance across various states and categories has shown notable trends and movements. In Illinois, the brand has maintained a steady presence in the Edible category, consistently ranking around 13th and 14th over the past few months. This stability is reflected in their sales, which have seen a slight fluctuation but generally remain strong. However, in the Vapor Pens category, Beboe has shown a positive trend, climbing from 37th in March to 31st in June, indicating growing consumer interest. In contrast, their performance in Massachusetts has been less stable, especially in the Vapor Pens category where they have struggled to break into the top 30, highlighting a potentially challenging market for this product line.
In Maryland, Beboe has demonstrated a solid performance in the Edible category, consistently ranking around 11th to 13th, with sales showing a slight increase in June. Their Vapor Pens have also seen a significant improvement, moving from 30th to 26th place, which suggests increasing acceptance among consumers. Meanwhile, in Nevada, Beboe has maintained a stable ranking in both Edible and Vapor Pens categories, with a slight upward trend in sales. However, in Ohio, Beboe's Edible category performance has shown a positive trajectory, moving from outside the top 30 in March to 20th in June, indicating a growing market presence. These mixed results across states and categories provide a comprehensive overview of Beboe's market dynamics and areas for potential growth.
Competitive Landscape
In the competitive landscape of the Illinois edible cannabis market, Beboe has shown a steady performance, maintaining its rank around the 13th and 14th positions from March to June 2024. Despite being outperformed by brands like Nature's Grace and Wellness and Wonder Wellness Co., which consistently rank higher, Beboe has demonstrated resilience by improving its sales from April to May 2024. Notably, Daze Off experienced a decline in rank and sales, dropping from 12th to 15th place, which could present an opportunity for Beboe to capture more market share. Additionally, Savvy has shown a significant upward trend, moving from 21st to 14th place, indicating increasing competition. Overall, Beboe's stable performance amidst fluctuating competitors suggests potential for strategic growth and market positioning in the Illinois edible category.
Notable Products
In June 2024, Beboe's top-performing product was THC:CBN 5:1 Sweet Dreams Plum Berry Gummies 20-Pack (100mg THC, 20mg CBN), which moved up to the first rank with sales of 7675 units. The THC/CBG 1:1 Sparkling Pear Cloud 9 Gummies 20-Pack (100mg THC, 100mg CBG) dropped to the second rank, despite being the top product in the previous three months. The Inspired Blend BDT Distillate Disposable (0.5g) climbed to the third position from fourth in May. CBD/THC 2:1 Golden Peach Remedy Gummies 20-Pack (200mg CBD, 100mg THC) consistently held the fourth rank. The newly introduced Inspired Tartberry Lozenge Pastilles 20-Pack (100mg) debuted at the fifth rank, indicating strong initial sales.
Top Selling Cannabis Brands
