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Jul-2025
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Overview
Market Insights Snapshot
In the state of Oregon, NUGZ FARM - Oregon has shown some interesting movements across different product categories. In the Flower category, the brand maintained a presence within the top 30, with its ranking fluctuating from 23rd in April 2025 to 26th by July 2025. This indicates a relatively stable performance, despite a slight dip in May when they fell out of the top 30, ranking 32nd. The sales figures reflect a recovery from the dip, with July sales nearing $240,000, suggesting a positive trend in consumer demand or effective marketing strategies. Such fluctuations in rankings highlight the competitive nature of the Flower category in Oregon and the brand's resilience in maintaining a significant market position.
For the Pre-Roll category, NUGZ FARM - Oregon's performance was more variable, as they did not appear in the top 30 rankings for April and May 2025. However, they made a notable entry at 68th in June and improved to 54th in July. This upward trend indicates a growing acceptance or popularity of their Pre-Roll products, although they still have a long way to go to break into the top tier of brands in this category. The increase in sales from June to July aligns with this upward movement in rankings, showcasing a potential area for growth if the brand continues to invest in this category. The data suggests that while NUGZ FARM - Oregon is a well-established name in the Flower category, there is significant room for expansion and improvement in the Pre-Roll segment within the Oregon market.
Competitive Landscape
In the competitive landscape of the Oregon flower category, NUGZ FARM - Oregon has experienced fluctuations in its market position, reflecting the dynamic nature of the cannabis industry. Over the period from April to July 2025, NUGZ FARM - Oregon's rank shifted from 23rd to 26th, with a notable dip to 32nd in May. This decline in rank coincides with a decrease in sales during the same period, suggesting potential challenges in maintaining market share. In contrast, competitors such as Cultivated Industries and Garden First have shown more stable or improving ranks, with Garden First climbing from 25th to 15th by June. Meanwhile, PDX Organics experienced a rank drop similar to NUGZ FARM - Oregon, yet their sales figures remained relatively robust. These insights highlight the competitive pressures faced by NUGZ FARM - Oregon and underscore the importance of strategic adjustments to enhance market positioning and sales performance in the Oregon flower market.
Notable Products
In July 2025, Detroit Muscle (Bulk) maintained its top position from June as the leading product for NUGZ FARM - Oregon, with a sales figure of 1679. Flyin Hawaiian (1g) made a significant leap from fifth to second place, indicating a strong increase in consumer interest. Cadillac Cookies (Bulk) re-entered the rankings in third place after not being in the top five in May and June. French Kiwi (1g) debuted in fourth place, showing a promising start in the market. Lastly, Dirty Taxi Pre-Roll (1g) entered the rankings at fifth, rounding out the top performers for the month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
