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Aug-2025
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Overview
Market Insights Snapshot
Alter Farms has shown a notable upward trajectory in the Oregon flower market over the past few months. In May 2025, they were not in the top 30 brands, ranking 72nd, but by August, they had climbed to 29th place. This significant improvement indicates a strong performance and growing consumer preference for their products. The sales figures support this trend, with a steady increase from $83,008 in May to $191,085 in August, demonstrating a strategic capture of market share within the flower category. This upward movement is a promising sign for Alter Farms as they continue to establish their presence in the competitive Oregon market.
Despite not appearing in the top 30 brands in May and June, Alter Farms' ability to secure a place in the rankings by August suggests a successful strategic pivot or marketing effort. Their rise to 29th position from being outside the top 30 is particularly impressive, as it reflects not only an increase in sales but also a strengthening brand reputation. This momentum positions Alter Farms well for continued success in the coming months, although maintaining this growth will require sustained efforts. Observers of the Oregon cannabis market will be keenly watching how Alter Farms leverages this newfound position to further their market influence.
Competitive Landscape
In the competitive landscape of the Oregon flower market, Alter Farms has shown a promising upward trajectory from May to August 2025. Starting at a rank of 72 in May, Alter Farms climbed to 29 by August, indicating a significant improvement in market position. This upward movement is underscored by a steady increase in sales, reflecting a growing consumer preference for their products. In comparison, Dog House maintained a relatively stable position, ranking consistently in the low 30s, while Garden First experienced a decline from 17 in May to 30 in August, possibly due to a decrease in sales. Meanwhile, Earl Baker saw fluctuations, peaking in July before dropping to 35 in August. Interestingly, Alta Gardens mirrored Alter Farms' trend, improving from 67 in May to 28 in August, suggesting a competitive push in the market. Alter Farms' ascent in rank and sales amidst these dynamics highlights its growing influence and potential to capture more market share in Oregon's flower category.
Notable Products
In August 2025, Pineapple Thai (1g) maintained its position as the top-performing product for Alter Farms, achieving the highest sales with a notable figure of 3143 units sold. Hog Bizcuit (Bulk) climbed to the second position from third in July, indicating a strong upward trend. Hella Nana (3.5g) made its debut in the rankings at third place, showing promising sales performance. Night Nurse (3.5g) entered the list at fourth place, while CBD/THC 1:1 Pineapple Wine (1g) slipped from fourth to fifth position. This month saw a dynamic shift in product rankings, with new entries and changes in positions reflecting evolving consumer preferences.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
