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Nov-2025
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Overview
Market Insights Snapshot
FINCA's performance in the New York market showcases a steady position in the Edible category, maintaining a consistent rank of 24th from August to November 2025. Despite this stability, there is a noticeable decline in sales figures over these months, indicating potential challenges in maintaining market share or consumer interest. In contrast, the Vapor Pens category presents a different narrative for FINCA. The brand was not ranked in the top 30, with rankings fluctuating around the 80th to 90th positions, suggesting a struggle to gain a strong foothold in this segment. The sales trend also reflects this challenge, with a downward trajectory that might necessitate strategic adjustments to enhance their presence in the Vapor Pens market.
The contrasting performance of FINCA across these categories highlights the varied consumer preferences and competitive dynamics within New York. The Edible category's consistent ranking suggests a loyal customer base or effective brand positioning, yet the declining sales could hint at increased competition or market saturation. On the other hand, the Vapor Pens category's lower rankings emphasize the need for FINCA to innovate or differentiate their products to capture more market share. This disparity in performance across categories underscores the importance of targeted strategies tailored to the unique demands and competitive landscapes of each product segment.
Competitive Landscape
In the competitive landscape of the Edible category in New York, FINCA has maintained a consistent rank of 24th from September to November 2025, despite a slight decline in sales over this period. This stability in rank suggests that FINCA is holding its ground amidst fluctuating market dynamics. Notably, The Bettering Company has shown a positive trend, improving its rank from 25th in August to 22nd by November, with a corresponding increase in sales, indicating a growing consumer preference. Meanwhile, Flav has experienced a decline, dropping out of the top 20 in September and November, which could signal an opportunity for FINCA to capitalize on shifting consumer loyalties. The absence of Punch Extracts / Punch Edibles from the top 20 throughout this period further highlights the competitive pressure within the market. FINCA's consistent ranking amidst these shifts underscores its resilience, but the brand may need to innovate or adjust its strategies to enhance its sales performance and climb the ranks.
Notable Products
In November 2025, the top-performing product for FINCA was Buenos Dias- THC/THCv 2:1 Mandarin X Tangerine Flavour Energy Gummies 10-Pack, which maintained its number one rank for the fourth consecutive month with sales of 776 units. Ariba - THC/CBG 2:1 Pina Pineapple Flavour Gummies moved up to the second position, showing a consistent rise from its fourth position in August. Buenas Noches - THC/CBN 2:1 Agave Flavour Sleep Gummies held steady in third place, reflecting stable performance over the months. Calma- THC/CBD 2:1 Guayaba Guava Flavour Gummies climbed to fourth place, indicating a slight improvement from previous months. Fiesta - THC/CBG 1:1 Mango Pina Flavour Gummies, previously a top contender, fell to fifth place, marking a significant drop in its ranking.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
