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Mar-2025
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Overview
Market Insights Snapshot
In the state of New York, OMO - Open Minded Organics has shown varying performance across different product categories. In the Edible category, the brand has seen a decline in rank, moving from 30th in December 2024 to 35th by March 2025. This downward trend is mirrored by a decrease in sales, suggesting a potential loss of market share or a shift in consumer preference. In contrast, the Tincture & Sublingual category has maintained a relatively strong position, starting at 4th place in December and settling at 7th by March, with sales showing a positive trajectory, particularly from February to March. This indicates a stable demand for their tincture products, possibly due to consistent quality or effective marketing strategies.
For Vapor Pens, OMO - Open Minded Organics has not managed to break into the top 30 rankings, with their position fluctuating between 41st and 45th over the observed months. Despite this, the sales figures show some resilience, with a notable spike in February, although it was followed by a decline in March. This could imply that while the brand has a foothold in the vapor pen market, it faces stiff competition or challenges in distinguishing itself from other brands. The data suggests that while OMO has strengths in certain areas, there are opportunities for growth and improvement, particularly in the Edible and Vapor Pen categories in New York.
Competitive Landscape
In the competitive landscape of vapor pens in New York, OMO - Open Minded Organics has experienced fluctuations in its market position, reflecting the dynamic nature of this sector. As of March 2025, OMO's rank has declined to 45th from 42nd in December 2024, indicating a downward trend in its competitive standing. This shift is notable when compared to brands like Nanticoke, which maintained a relatively stable rank around the 40th position, and Gezoont, which improved its rank from 45th to 42nd over the same period. Meanwhile, MyHi has shown some resilience, fluctuating slightly but remaining around the 50th position. The sales figures reflect these rankings, with OMO's sales decreasing from December 2024 to March 2025, while competitors like Gezoont saw an increase in sales during the same period. This suggests that OMO may need to reassess its strategies to regain its competitive edge in the New York vapor pen market.
Notable Products
In March 2025, the top-performing product for OMO - Open Minded Organics was the OG Kush RSO Distillate Cartridge (1g) in the Vapor Pens category, achieving the number one rank with sales of 601 units. The Standardized DSO Infused Oil Tincture (1000mg THC, 30ml) rose to the second position from fourth in February, indicating a significant increase in popularity. Purple Urkle RSO Distillate Cartridge (1g) maintained a strong presence, securing the third spot despite a slight drop from its second-place ranking in February. Both the Blueberry RSO Gummies 10-Pack (100mg) and Sleepy Strawberry RSO Gummies 10-Pack (100mg) tied in fourth place, showing a consistent demand in the Edible category. These rankings reflect a dynamic sales landscape with notable shifts in consumer preferences over the months.
```Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
