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Jul-2025
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Overview
Market Insights Snapshot
In the state of New York, OMO - Open Minded Organics has demonstrated varying performance across different product categories. Notably, in the Tincture & Sublingual category, the brand maintained a strong presence, consistently ranking within the top 10, with a slight dip from 6th to 7th place in June 2025 before regaining its 6th position in July 2025. This stability indicates a solid consumer base and effective market strategies in this category. On the other hand, the Edible category has seen OMO struggling to break into the top 30, with rankings hovering in the mid-30s throughout the observed months. Despite not making the top 30, there is a slight upward trend in sales figures, suggesting potential growth opportunities if the brand can leverage its strengths.
Conversely, the Vapor Pens category presents a challenging landscape for OMO - Open Minded Organics in New York. The brand's ranking fluctuated, dropping from 52nd in May to 57th in July 2025, indicating increasing competition or possibly a shift in consumer preferences. Despite these challenges, the brand's sales in this category saw a peak in May, followed by a decline, which could suggest the need for strategic adjustments or product innovation to regain momentum. Overall, while OMO shows promising performance in certain areas, particularly in Tincture & Sublingual products, it faces significant hurdles in others, highlighting the dynamic nature of the cannabis market in New York.
Competitive Landscape
In the competitive landscape of Vapor Pens in New York, OMO - Open Minded Organics has experienced notable fluctuations in its market position from April to July 2025. Initially ranked at 54th in April, OMO improved to 52nd in May, but then saw a slight decline to 57th by July. This period of volatility is contrasted by the performance of competitors such as Gezoont, which maintained a relatively stable ranking, moving from 46th to 51st, and PUFF and Revert Cannabis New York, both of which entered the top 60 by July. Meanwhile, Cheech & Chong's made a significant entry into the rankings at 56th in July. These shifts suggest a competitive market where OMO's sales, which peaked in May, are under pressure from both established and emerging brands. The data indicates a need for strategic adjustments to regain momentum and improve OMO's standing in the New York Vapor Pens category.
Notable Products
In July 2025, OMO - Open Minded Organics maintained its top product, Sleepy Strawberry RSO Gummies 10-Pack (100mg), which consistently held the number one rank since April, with sales reaching 761 units. The Standardized DSO Infused Oil Tincture (1000mg THC, 30ml) also retained its second-place position throughout these months, showcasing a steady increase in sales. Blueberry RSO Gummies 10-Pack (100mg) remained stable in the third position, though it experienced a slight dip in sales compared to the previous month. A new entrant in July, Maui Wowie Distillate Cartridge (1g), debuted at the fourth rank, indicating a positive reception in the Vapor Pens category. Meanwhile, OG Kush RSO Distillate Cartridge (1g) showed a slight decline, dropping from fourth to fifth place since April, with sales decreasing over the months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
