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Aug-2025
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Overview
Market Insights Snapshot
In New York, OMO - Open Minded Organics shows a mixed performance across different cannabis categories. The brand's presence in the Edible category is notably absent from the top 30 rankings, with positions hovering around the mid-thirties, indicating a need for strategic improvement to gain a competitive edge. Conversely, in the Tincture & Sublingual category, OMO maintains a strong position, consistently ranking around sixth place. This stability suggests a loyal customer base and effective product offerings in this segment. However, the Vapor Pens category presents a challenge, as the brand's ranking fell from 52nd to 59th over the summer months, suggesting a potential area for growth and increased market penetration.
Sales data for OMO - Open Minded Organics in New York reflects interesting trends. While the Edible category experienced fluctuations in sales, with a peak in June followed by a decrease, the Tincture & Sublingual category showed a steady increase in sales, reaching a high in August. This consistent growth highlights the brand's strength in this category. Meanwhile, the Vapor Pens category saw a decline in sales, aligning with the drop in rankings, which could indicate increased competition or changing consumer preferences. These insights suggest that while OMO has strongholds in certain areas, there are opportunities for strategic adjustments to enhance performance across all categories.
Competitive Landscape
In the competitive landscape of vapor pens in New York, OMO - Open Minded Organics has maintained a consistent presence, ranking 52nd in both May and June 2025, before slipping to 59th in July and August. This stability is notable given the fluctuations seen in competitors such as Cheech & Chong's, which were not in the top 20 during May and August, and Generic AF, which experienced a drop from 56th in June to 65th in July. Meanwhile, Pines/ A Walk In The Pines showed a positive trend, climbing from 72nd in May to 57th by August. Despite a decline in sales from June to August, OMO - Open Minded Organics' ability to stay within the top 60 suggests a loyal customer base and a strong brand presence amidst a dynamic market. Brands like Nyce have shown significant improvement, moving from 79th in May to 56th in August, indicating a competitive pressure that OMO must address to maintain its market position.
Notable Products
In August 2025, the top-performing product for OMO - Open Minded Organics was the Standardized DSO Infused Oil Tincture (1000mg THC, 30ml) in the Tincture & Sublingual category, which climbed to the number one rank with sales reaching 732 units. The Sleepy Strawberry RSO Gummies 10-Pack (100mg), previously holding the top spot, dropped to second place. The Blueberry RSO Gummies 10-Pack (100mg) maintained a consistent third place across the past months. The OG Kush RSO Distillate Cartridge (1g) improved its position from fifth to fourth place since July. Meanwhile, the Sour Tangie Distillate RSO Cartridge (1g) held its ground at fourth place, showing steady performance.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
