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Mar-2026
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Overview
Market Insights Snapshot
ONYX (NJ) has demonstrated a varied performance across different product categories in New Jersey, with notable shifts in rankings and sales. In the Concentrates category, ONYX (NJ) has shown resilience by improving its position from a rank of 9 in January 2026 to 5 in February, before slightly dropping to 6 in March. This indicates a strong presence in the market, despite some fluctuations. On the other hand, the Edible category has been more challenging, as the brand fell out of the top 30 in January 2026, only to regain traction by March, climbing to a rank of 25. This suggests that while there is potential for growth in this category, maintaining a consistent market position remains a challenge.
In the Vapor Pens category, ONYX (NJ) has experienced a positive upward trend, breaking into the top 30 by February 2026 and continuing to improve to a rank of 29 by March. This consistent improvement highlights a growing acceptance and popularity of ONYX's vapor pen products among consumers in New Jersey. However, the brand's absence from the top 30 in the early months of the year underscores the competitive nature of this category. Overall, while ONYX (NJ) has shown promise in certain areas, the brand faces a dynamic market landscape that requires strategic adjustments to maintain and enhance its market position across categories.
Competitive Landscape
In the competitive landscape of the concentrates category in New Jersey, ONYX (NJ) has experienced notable fluctuations in its rank and sales over the past few months. Starting from December 2025, ONYX (NJ) held the 7th position, but by January 2026, it slipped to 9th, only to rebound to 5th in February and slightly decline to 6th in March. This dynamic ranking indicates a volatile market presence, possibly influenced by competitors like 710 Labs, which consistently maintained a top 4 position, and MPX - Melting Point Extracts, which also showed a downward trend in sales but remained a strong contender. Meanwhile, Locals Only Concentrates and Pyramid Pens demonstrated varying ranks, with Locals Only Concentrates making a significant comeback in March. These shifts highlight the competitive pressure ONYX (NJ) faces, suggesting that while it has the potential to climb the ranks, it must strategically navigate the market to sustain and improve its position amidst strong competitors.
Notable Products
In March 2026, the top-performing product for ONYX (NJ) was the Peach Full Spectrum Gummies 10-Pack (100mg) in the Edible category, securing the number one rank with sales of 362 units. The CBD/THC 2:1 Berry Sweet Dreamz Full Spectrum Gummies 10-Pack (200mg CBD, 100mg THC) also in the Edible category, improved its standing to rank second, showing a notable increase from its third-place position in December 2025. The Black Lotus Live Resin Liquid Diamonds HTE Cartridge (1g) in the Vapor Pens category ranked third, marking its first appearance in the top rankings. Following closely were the Icy BOMG Live Resin Cartridge (0.5g) and Mango Sticky Rice Live Resin Distillate Blend Cartridge (1g) in fourth and fifth places, respectively. These rankings highlight a strong preference for both edibles and vapor pens among consumers in March 2026.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
