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Aug-2024
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Overview
Market Insights Snapshot
Cannabis Nation INC has demonstrated a mixed performance across various categories in Oregon. In the Concentrates category, the brand has shown a steady upward trend, moving from rank 61 in May 2024 to rank 53 in August 2024. This indicates a positive reception and increasing market share within this segment. However, the Flower category tells a different story. Starting strong at rank 13 in May 2024, Cannabis Nation INC experienced a significant decline, falling out of the top 30 by August 2024, landing at rank 95. This sharp drop suggests challenges in maintaining consumer interest or possibly increased competition in the Flower segment.
In the Pre-Roll category, Cannabis Nation INC has made notable progress, climbing from rank 51 in May 2024 to rank 28 by August 2024. This upward trajectory highlights the brand's growing popularity and effectiveness in this category. Similarly, in the Vapor Pens segment, the brand has seen a consistent improvement, moving from rank 58 in May 2024 to rank 36 in August 2024. This positive movement in both Pre-Roll and Vapor Pens categories suggests that Cannabis Nation INC is successfully capturing consumer interest and expanding its footprint in these areas. However, the absence from the top 30 in the Flower category remains a concern that the brand will need to address to ensure balanced growth across all segments.
Competitive Landscape
In the Oregon Pre-Roll category, Cannabis Nation INC has shown a notable upward trend in rankings over the past few months, moving from 51st place in May 2024 to 28th place by August 2024. This improvement in rank correlates with a significant increase in sales, indicating a growing market presence. In comparison, Sugarbud also experienced an upward trend but at a slower pace, moving from 49th to 30th place during the same period. Meanwhile, Mule Extracts and Lifted Northwest have seen fluctuating ranks, with Mule Extracts dropping from 23rd to 29th and Lifted Northwest from 12th to 26th, indicating potential volatility in their market positions. Kaprikorn has shown a mixed performance, ending August at 27th place, slightly better than its May rank of 25th. These shifts suggest that Cannabis Nation INC's strategic initiatives may be paying off, positioning it as a rising competitor in the Oregon Pre-Roll market.
Notable Products
In August 2024, the top-performing product for Cannabis Nation INC was Golden Glue Pre-Roll 2-Pack (1g), securing the first rank with sales of 2374 units. Following closely was Gush Mints Pre-Roll 2-Pack (1g) in second place. Skunk #1 Pre-Roll (1g) moved up to the third position from its previous fourth rank in July, showing a consistent performance. Island Sweet Skunk Pre-Roll (0.5g) debuted at the fourth rank, while Golden Glue Pre-Roll (1g) slipped to the fifth position from its top rank in July. These shifts indicate a dynamic market for pre-roll products, with notable changes in consumer preferences from month to month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
