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Sep-2025
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Overview
Market Insights Snapshot
Be One Kind has shown varied performance across different categories and states. In the Colorado market, their Flower category has experienced a notable fluctuation in rankings, moving from 85th in June to 92nd in September. This downward trend suggests challenges in maintaining a strong presence in this category, particularly as they failed to break into the top 30 brands during these months. The sales figures for Flower also reflect this struggle, with a significant drop from July to September. This indicates potential areas for improvement or re-strategizing to regain a competitive edge in the Flower segment.
Conversely, in the Pre-Roll category, Be One Kind has maintained a more stable and competitive position in Colorado. Ranking within the top 30 consistently from June to September, they have demonstrated resilience and growth, particularly with a slight upward movement from 25th in June to 22nd in September. This stability is further supported by consistent sales figures, which show a healthy demand for their Pre-Roll products. The positive performance in this category could be leveraged to strengthen overall brand presence and explore opportunities for expansion or innovation in other segments.
Competitive Landscape
In the competitive landscape of the Colorado Pre-Roll category, Be One Kind has shown a steady improvement in its market position from June to September 2025. Starting at rank 25 in June, Be One Kind improved to rank 22 by September, indicating a positive trend in its market presence. This upward trajectory is notable when compared to competitors like Binske, which experienced fluctuations, peaking at rank 18 in August before dropping to rank 23 in September. Similarly, Lowell Herb Co / Lowell Smokes maintained a relatively stable position, ending at rank 21 in both August and September, slightly ahead of Be One Kind. Meanwhile, Edun saw a decline from rank 13 in July to rank 20 in September, suggesting potential challenges in sustaining its earlier momentum. Be One Kind's consistent improvement in rank, coupled with a steady increase in sales from June to August, positions it as a rising contender in the market, potentially capturing market share from brands experiencing volatility or decline.
Notable Products
In September 2025, Be One Kind's top-performing product was Gummiez Pre-Roll 10-Pack (3.5g) in the Pre-Roll category, which ascended to the number one spot with sales reaching 604 units. Tropicana Banana (Bulk) in the Flower category maintained a strong performance, ranking second, slightly down from its initial second-place position in June but showing consistent sales figures. Ecto Cooler Pre-Roll 10-Pack (3.5g) debuted impressively at the third position with 577 units sold. Pink Zkittles Pre-Roll 10-Pack (3.5g) and GG4 Pre-Roll 10-Pack (3.5g) followed closely, ranking fourth and fifth respectively, both making their first appearance in the rankings. This month marked significant shifts in the Pre-Roll category with new entries dominating the top spots, indicating a dynamic change in consumer preferences.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
