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Sep-2025
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Overview
Market Insights Snapshot
In the state of Missouri, Panda (MO) has demonstrated a notable presence in the Edible category. The brand consistently held the 7th rank from June to August 2025, indicating a stable performance in the market. However, in September, there was a drop to the 11th position, suggesting a potential shift in consumer preferences or increased competition. Despite this decline in ranking, the sales figures from June to August show a consistent performance, with July witnessing the peak sales for this period. The sudden drop in September's rank and sales could be an area of concern, indicating the need for strategic adjustments to regain its standing.
While Panda (MO) has maintained its presence within the top 30 brands in the Edible category in Missouri, the absence of its ranking in other states or categories could imply either a lack of market penetration or competitive challenges in those areas. The consistent ranking in Missouri suggests that the brand has a strong foothold locally, yet it highlights the potential for growth and expansion into new markets or categories. The movement in rankings and sales within Missouri provides insights into consumer trends and the competitive landscape, which could be pivotal for strategic planning and future market endeavors.
Competitive Landscape
In the competitive landscape of the Edible category in Missouri, Panda (MO) has experienced notable fluctuations in its market rank and sales performance. Between June and September 2025, Panda (MO) maintained a strong position, starting at rank 7 from June to August before dropping to rank 11 in September. This decline in rank coincides with a significant decrease in sales from August to September. In contrast, Ostara Cannabis consistently held a stable rank around 10, with relatively steady sales figures, suggesting a more consistent market presence. Meanwhile, Kosmik Brands showed a remarkable upward trajectory, jumping from rank 23 in June to 13 by August, indicating a strong growth trend that could pose a competitive threat to Panda (MO). Additionally, Tsunami improved its rank to 9 in September, surpassing Panda (MO) during this period, which highlights the dynamic and competitive nature of the Missouri edibles market.
Notable Products
In September 2025, Panda (MO) maintained its leading position with Black Cherry FECO Gummies 2-Pack (100mg) securing the top spot in the rankings, despite a notable drop in sales to 2,342 units. Sour Melon FECO Fruit Gummies 20-Pack (300mg) climbed to second place, showcasing a strong performance with improved rankings from previous months. The CBD/THC 2:1 Indica Blueberry Bliss Gummies 20-Pack (200mg CBD, 100mg THC) consistently held a high position, ranking third, although it slipped slightly compared to August. THC/CBN 1:1 Snoozeberry Fruit Gummies 20-Pack (100mg THC, 100mg CBN) ranked fourth, sliding one spot from the previous month. Sativa Watermelon Agave FECO Gummies 20-Pack (100mg) entered the top five for the first time, marking a significant debut in the rankings.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
