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Market Insights Snapshot
In June 2026, Panda (MO) operated as a single-category brand with Edible accounting for 100.0% of sales, while year-over-year sales in Edible declined 35.3% and month-over-month slipped 15.3%. Average price fell 0.9% YoY to $21.70, indicating limited price-driven contraction alongside the larger volume-led downturn, and the brand ranked 8th in Edible in Missouri. The pattern implies category concentration amplified exposure to demand swings, with June 2026 pressure stemming more from unit softness than pricing and leaving limited buffer to offset a 35.3% YoY decline through mix shifts.
The combination of a -35.3% YoY and -15.3% MoM sales change in a 100.0% Edible mix, alongside an 8th-place rank in Missouri, positions Panda (MO) as a mid-pack player whose current footprint is vulnerable to seasonal or competitive pulses within Edibles. With average price only -0.9% YoY, the data suggests headroom to test selective price-pack architecture or form-factor breadth inside Edibles rather than broad price cuts, because the volume drag rather than pricing drove most of June 2026’s downturn and the 8th rank signals room to climb through differentiated subsegment focus.
Competitive Landscape
Panda (MO) sits at #8 in MO Edible in June 2026, slipping 1 position YoY from #7 and improving 1 spot from #9 three months ago, while its peak of #5 in July 2025 remains a higher watermark; in contrast, Gron / Grön held #1 YoY to #1 despite a -13.1% sales change and Good Taste climbed from #8 to #4 on +65.3% sales, indicating Panda (MO) is being outpaced by upward movers even as it edges up quarter-over-quarter, and the mixed trajectory implies stabilization rather than a return to its prior top-5 position without a catalyst.
Notable Products
Strawberry Cheesecake White Chocolate Bar 10-Pack (100mg) posted the steepest month-over-month drop at -34.8% while sitting at rank 7, and THC/CBC 1:1 Tropical Rush Gummies 20-Pack (100mg THC, 100mg CBC) fell -33.5% at rank 10, signaling pressure on novelty formats relative to core gummies. At the top, Black Cherry FECO Gummies 2-Pack (100mg) inched up +4.2% to rank 1, whereas Black Cherry FECO Gummies 20-Pack (100mg) slid -11.7% at rank 9, indicating a shift toward smaller pack sizes even as larger formats lose velocity. Four of the top ten are FECO 20-Pack gummies with double-digit declines between -11.7% and -29.2%, and Mixed Berry FECO Gummies 20-Pack (500mg) dropped -16.8% at rank 5, pointing to broad softness in higher-count or higher-dosage variants versus portability-led options. The pattern implies Panda (MO) is tilting toward smaller, accessible packs and away from high-dosage or specialty cannabinoid lines, which suggests a near-term focus on frequency and trial over basket-maximizing formats.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
