.svg){kind=small}
Aug-2025
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
PC Pure has shown a consistent presence in the Edible category within Michigan, maintaining a stable ranking around the 20th position from May through August 2025. This stability suggests a steady demand for their edible products in this market, although there was a slight drop in sales from July to August, indicating potential seasonal fluctuations or competitive pressures. The brand's ranking shifted marginally from 20th to 22nd over these months, which may point to increased competition or a need for strategic adjustments to maintain or improve their position.
Despite the minor decline in ranking, PC Pure's consistent appearance in the top 30 brands in Michigan's edible category is noteworthy, as it highlights their ability to sustain a competitive edge in a crowded market. However, the absence of PC Pure in the top 30 rankings in other states or categories could be a point of concern or an opportunity for growth. This suggests that while they have carved out a niche in Michigan, there is potential for expansion or increased marketing efforts in other regions to diversify their market presence and improve their standings across different categories.
Competitive Landscape
In the competitive landscape of the Michigan edible cannabis market, PC Pure has experienced a slight decline in its rank from May to August 2025, moving from 20th to 22nd place. Despite this drop, PC Pure's sales figures have shown resilience, with a notable peak in July 2025. This suggests that while the brand's market position has slightly weakened, its sales performance remains relatively strong. In contrast, High Minded has maintained a consistently higher rank, fluctuating between 18th and 20th place, indicating a stable competitive edge. Meanwhile, Mischief closely trails PC Pure, maintaining a rank just behind or equal to PC Pure's, which could signal potential competition for market share. Additionally, Fresh Coast has shown significant improvement, climbing from 37th to 23rd place, suggesting a growing threat to PC Pure's position. These dynamics highlight the importance for PC Pure to strategize effectively to maintain and potentially improve its standing in this competitive market.
Notable Products
In August 2025, the top-performing product from PC Pure was the Michigan Cherry Gummies 10-Pack (200mg) in the Edible category, reclaiming its top spot with sales of 9,376 units. It previously held the number one rank in May, slipped to second in July, and regained first place by August. The Sativa Strawberry Kiwi Gummies 10-Pack (200mg) dropped to second place after leading in June and July, with sales figures decreasing to 7,418 units. The Sativa Strawberry Cheesecake RSO Gummies 10-Pack (200mg) entered the rankings in August, debuting at third place. The Michigan Cherry Gummies 20-Pack (200mg) maintained its position at fourth, consistent with its July ranking.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
