Sep-2024
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Overview
Market Insights Snapshot
Peachy Hash & Co. has shown notable performance fluctuations in the Michigan market, particularly within the Concentrates category. Over the summer months of 2024, the brand improved its ranking from 33rd in June to 18th in July, indicating a significant upward trajectory. However, the subsequent months saw a dip, with rankings falling to 29th in August and slightly recovering to 25th in September. This suggests a volatile but resilient presence in the Michigan Concentrates market. The sales figures reflect these movements, with a peak in July followed by a decrease in the following months, hinting at potential market challenges or shifts in consumer preferences.
In contrast, the Edible category in Michigan paints a different picture for Peachy Hash & Co. Here, the brand has struggled to break into the top 30, with rankings consistently staying outside this range, peaking at 76th in July. This performance might suggest either a more competitive landscape or a need for strategic adjustments in their edibles offerings. Despite these challenges, the sales figures show a modest increase from June to July, followed by a decline, indicating potential areas for growth if the brand can capitalize on consumer trends or enhance their product lineup.
Competitive Landscape
In the competitive landscape of the Michigan concentrates market, Peachy Hash & Co. has experienced notable fluctuations in its ranking over the past few months, indicating a dynamic market position. In June 2024, Peachy Hash & Co. was ranked 33rd, but it surged to 18th in July, showcasing a significant improvement in market presence. However, the brand's rank slipped to 29th in August before recovering slightly to 25th in September. This volatility suggests that while Peachy Hash & Co. has the potential to capture market share, it faces stiff competition from brands like Bowhouse, which consistently maintained a higher rank, peaking at 6th in June before gradually declining to 23rd by September. Meanwhile, Five Star Extracts and Rise (MI) have also shown varying performances, with Five Star Extracts reaching the top 20 in August, suggesting competitive pressures that Peachy Hash & Co. must navigate to sustain and enhance its market position. Additionally, Fresh Canna re-entered the top 20 in September, further intensifying the competitive environment. These insights highlight the importance for Peachy Hash & Co. to leverage strategic marketing and product differentiation to maintain and improve its standing in this competitive market.
Notable Products
In September 2024, Sub Zero Live Rosin (1g) emerged as the top-performing product for Peachy Hash & Co., climbing to the number one spot in the Concentrates category with sales reaching 1028 units. Blue Raspberry Hash Rosin Gummies 20-Pack (200mg) maintained its strong performance, securing the second position in the Edible category with sales of 652 units. Cherry Live Rosin Gummies 20-Pack (200mg) made a notable return to the rankings, achieving third place with sales of 607 units, marking its first appearance since June. Strawberry Live Rosin Gummies 5-Pack (50mg) entered the rankings for the first time, claiming the fourth spot. Citrus Berry Live Rosin Gummies 20-Pack (200mg) saw a drop from first place in August to fifth place in September, indicating a shift in consumer preferences within the Edible category.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.