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Jun-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
PICC Platform concentrated 99.46% of June 2026 sales in Pre-Roll with a 1,406.94% year-over-year surge but a 5.55% month-over-month dip, while Flower held 0.46% share with a 71.40% YoY decline and an 8.79% MoM uptick; Concentrates sat at 0.08% share with 428.71% YoY growth and a 40.38% MoM pullback. Average price rose 16.27% YoY to $9.75 as Pre-Roll pricing averaged $9.74 and Flower $10.66, and Pre-Roll ranked 8th in New York; together, the outsized YoY expansion alongside a MoM slip and extreme category concentration implies a momentum story that is scale-driven in Pre-Roll but tactically fragile to short-term shifts.
The mix shift elevates PICC Platform’s positioning as a Pre-Roll specialist—evidenced by 99.46% share and an 8th-place ranking in New York—yet the 5.55% MoM contraction in its core and a 40.38% MoM decline in Concentrates signal overreliance risk, even as the 8.79% MoM lift in Flower offers a small hedge. With overall brand sales up 1,115.88% YoY and average price up 16.27% YoY, the brand is leaning on premiumization and scale within Pre-Roll, implying that near-term resilience depends on stabilizing Pre-Roll velocity while nurturing Flower’s incremental growth to diversify against category-specific volatility.
Competitive Landscape
PICC Platform sits at rank #8 in NY Pre-Roll in June 2026, a 2-position climb from #10 in March 2026 and matching its peak rank of #8 in June 2026, while year-over-year rank is unavailable; in contrast, Ruby Farms holds #1 with a 15.6% YoY sales increase and Anthem surged to #3 from #40 YoY alongside an 852.1% sales gain, as Jetpacks slipped to #5 with an 8.6% sales decline. With Heady Tree at #4 on 125.5% YoY growth and Jeeter steady at #2, PICC Platform’s move from #10 to #8 over three months implies incremental share capture but a slower trajectory than peers posting triple-digit growth and large rank jumps, indicating that sustaining gains will require outpacing competitors growing 125%–852% YoY.
Notable Products
Smack - Twisted Lime Kush Infused Pre-Roll (1g) posted the steepest decline in June 2026 at -24.4% month over month while holding rank 9, which contrasts with Smack - Hard Lemon Haze Infused Pre-Roll (1g) up 3.0% at rank 4 and Chopsticks Sour Diesel Pre-Roll 2-Pack (1g) up 5.0% at rank 7. The category is highly concentrated, with ten of the top ten SKUs in Pre-Roll, and the top spot Smack - Cranberry Rozay Infused Pre-Roll (1g) fell -12.8% at rank 1 against a relatively flat -1.4% for Chopsticks - Golden Pineapple Pre-Roll 2-Pack (1g) at rank 2. Despite $50,038 in sales for the rank-1 SKU, mixed MoM signals across ranks 1, 4, 7, and 9 indicate that flavor-driven Smack variants are cycling while multi-pack Chopsticks formats are stabilizing share. The pattern implies PICC Platform is tilting toward maintaining Pre-Roll breadth but will need to rebalance toward steady multi-pack performers to offset volatility in infused single-gram launches.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
