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Aug-2024
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Overview
Market Insights Snapshot
Pinchy's has exhibited varied performance across different states and product categories over the past few months. In Missouri, the brand's ranking in the Flower category has been relatively volatile, moving from 29th in May to 22nd in June, before dropping to 25th in July and further to 27th in August. This fluctuation in ranking indicates a competitive market landscape and potentially varying consumer preferences or supply chain dynamics. Despite the drop in rankings, Pinchy's managed to achieve its highest sales in June, suggesting that while the brand's position might be slipping, it still has the capacity to generate significant revenue in this category.
When looking at the broader trends, it is notable that Pinchy's was absent from the top 30 brands in some categories and states, which could imply challenges in market penetration or competition from other established brands. The absence from the top 30 can be seen as a critical area for improvement, potentially pointing to the need for strategic adjustments in marketing or product offerings. Overall, Pinchy's performance highlights both the opportunities and challenges within the cannabis market, reflecting the dynamic nature of consumer demand and competitive pressures. For a more detailed breakdown of Pinchy's performance across other states and categories, further analysis would be required.
Competitive Landscape
In the competitive landscape of the Missouri flower category, Pinchy's has shown a dynamic performance over the past few months. Notably, Pinchy's ranked 29th in May 2024, climbed to 22nd in June, but saw a slight decline to 25th in July and 27th in August. This fluctuation in rank indicates a competitive market environment. For instance, Nugz maintained a relatively stable position, hovering around the 24th to 25th rank, which suggests consistent customer loyalty and possibly more effective marketing strategies. Meanwhile, Cookies and Atta have also shown variable ranks but have not surpassed Pinchy's in terms of peak performance. Pinchy's significant sales increase in June, followed by a decline in subsequent months, highlights the importance of sustaining marketing efforts and customer engagement to maintain upward momentum. Understanding these competitive dynamics can provide valuable insights for Pinchy's to strategize and potentially reclaim higher ranks in the Missouri flower market.
Notable Products
In August 2024, the top-performing product from Pinchy's is RS11 (3.5g) in the Flower category, maintaining its leading position for the past three months with sales of 628 units. Lemon Cherry Gelato (7g) made a notable entry at rank 2, demonstrating strong sales momentum. Ricky Bobby Pre-Ground (14g) climbed to rank 3 from rank 5 in July, showing a positive trend with 510 units sold. Zelato (3.5g) secured the 4th position after reappearing in the rankings, while Sherbhead (7g) entered at rank 5, highlighting its growing popularity. This month saw significant reshuffling in the rankings, with new entries and shifts among the top products.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
