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Dec-2025
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Overview
Market Insights Snapshot
Pinchy's has shown varied performance across different product categories in Missouri. In the Flower category, Pinchy's experienced a slight decline in its ranking, moving from 17th in September to 23rd by December 2025. This downward trend in rankings corresponds with a decrease in sales, which dropped from approximately $859,187 in September to $706,221 in December. Conversely, the Vapor Pens category has been a bright spot for Pinchy's, with a steady improvement in rankings from 20th in September to 17th in December, accompanied by a consistent increase in sales during the same period. This indicates a growing consumer preference for Pinchy's Vapor Pens, which could be a key area for future growth.
On the other hand, the Pre-Roll category presents a more challenging scenario for Pinchy's in Missouri. Despite starting at the 64th position in September and improving slightly to 59th by November, Pinchy's did not make it into the top 30 by December. This absence from the top rankings could suggest a need for strategic adjustments or increased marketing efforts in this category. While the Pre-Roll sales figures showed some fluctuation, the inability to break into the top 30 highlights a potential area where Pinchy's could focus on bolstering its presence and competitiveness. Overall, while Pinchy's has areas of strength, especially in Vapor Pens, the brand may need to re-evaluate its approach in other categories to maintain and enhance its market position.
Competitive Landscape
In the competitive landscape of the Missouri flower category, Pinchy's experienced a notable decline in rank from September to December 2025, dropping from 17th to 23rd place. This shift in position reflects a decrease in sales, with December figures showing a downward trend compared to earlier months. Meanwhile, competitors such as Sublime and Daily Driver have shown improvement, with both brands climbing in rank to 25th and 24th respectively by December 2025, driven by significant increases in sales. Robust, despite a decrease in sales, maintained a higher rank than Pinchy's throughout this period, indicating stronger market positioning. Additionally, Nuthera managed to surpass Pinchy's by December, highlighting the competitive pressure Pinchy's faces in maintaining its market share in Missouri's flower category.
Notable Products
In December 2025, Pinchy's top-performing product was the Apple Fritter Distillate Cartridge (1g) from the Vapor Pens category, which climbed to the number one spot with sales reaching 2,242 units. The Cardinal Cherry Distillate Cartridge (1g) also made a significant impact, securing the second rank. Orange 43 (3.5g) maintained steady performance, holding the third rank after a slight dip in November. Lemon Cherry Gelato (3.5g) saw a drop from its top position in November to fourth place in December. Blue Dream Distillate Full Spectrum Cartridge (1g) rounded out the top five, maintaining its position from November.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
