.svg){kind=small}
Sep-2024
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
In the state of Illinois, TwentyTwenty (IL) has shown a dynamic performance across the Flower and Pre-Roll categories. For Flower, the brand experienced fluctuations in its rankings, moving from 19th in June 2024 to 22nd by September 2024. Despite these ups and downs, the sales figures indicate a recovery from a dip in August. In the Pre-Roll category, TwentyTwenty (IL) saw a notable drop in September, falling to 27th place, which suggests increased competition or a shift in consumer preferences. This decline in rank is accompanied by a significant decrease in sales, indicating potential challenges in maintaining market share.
Looking at Missouri, TwentyTwenty (IL) has had a mixed performance. In the Flower category, the brand maintained a relatively stable position, ranking 16th in both July and September, with a noticeable absence in August. This could imply a temporary withdrawal or a strategic pause in that month. In contrast, the Pre-Roll category presents a more challenging landscape, as the brand was not ranked in June or August, indicating it was outside the top 30. However, by September, it managed to secure the 33rd position, suggesting some recovery or a strategic push to re-enter the market. This movement highlights the competitive nature of the Missouri cannabis market and the need for brands to continuously adapt to stay relevant.
Competitive Landscape
In the competitive landscape of the Flower category in Missouri, TwentyTwenty (IL) has shown resilience and adaptability amidst fluctuating market dynamics. Despite not ranking in August 2024, TwentyTwenty (IL) managed to regain its position in September 2024, securing the 16th spot. This indicates a strong recovery, especially when compared to brands like In The Flow, which improved its rank from 26th in June to 17th in September, and Nuthera Labs, which climbed from 21st to 14th in the same period. Notably, Rooted (MO) experienced a significant rise in July, reaching 17th place, but then dropped to 18th by September. Meanwhile, Stability Growers showed a volatile pattern, dropping to 29th in July before climbing back to 15th in September. These shifts highlight the competitive pressure TwentyTwenty (IL) faces, yet its ability to rebound suggests a robust market presence and potential for sustained growth.
Notable Products
In September 2024, the top-performing product from TwentyTwenty (IL) was Coffee Creamer (3.5g) in the Flower category, reclaiming its top position from July after dropping to second place in August. Deep Fried Runtz (3.5g) rose to the second position, showing a significant improvement from its previous fifth-place ranking in July. Bluenana (3.5g) maintained strong sales, ranking third after leading in August. Crossbow (3.5g) entered the rankings at fourth place, indicating a positive reception in the market. Megatron (3.5g) followed closely, debuting at fifth place, with Crossbow and Megatron both showing promising sales figures in their first ranked month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
