.svg){kind=small}
Oct-2025
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
In the Alberta market, Pistol and Paris has experienced a notable fluctuation in their Flower category performance, consistently ranking outside the top 30 from July to October 2025. Despite this, their Pre-Roll category shows a promising upward trajectory, jumping from 56th place in July to breaking into the top 30 by October. This significant improvement is reflected in their sales figures, which saw a substantial increase, particularly in October. Such a shift indicates a growing consumer interest in their Pre-Roll products, potentially balancing the brand's overall performance in the province.
Turning to British Columbia, Pistol and Paris has made impressive strides, particularly in the Pre-Roll category, where they achieved a remarkable 2nd place ranking by October 2025. Their Flower category also saw a significant boost, moving from the 21st spot in September to 11th in October. Interestingly, they entered the Vapor Pens category in October, debuting at the 20th position, which suggests they are diversifying their offerings in the province. Meanwhile, in Ontario, the brand's performance in the Flower category has been inconsistent, with a slight dip in October, while their Pre-Roll category maintained a steady presence within the top 50 rankings. This varied performance across categories and provinces highlights the dynamic nature of Pistol and Paris's market presence.
Competitive Landscape
In the competitive landscape of the Pre-Roll category in British Columbia, Pistol and Paris has demonstrated a remarkable upward trajectory in recent months. Initially ranked 11th in July 2025, Pistol and Paris climbed to the 10th position in August and September, before making a significant leap to 2nd place by October. This surge in rank is indicative of a substantial increase in sales, positioning Pistol and Paris just behind Valhalla Flwr, which ascended to the top spot in October. Meanwhile, General Admission, which consistently held the number one position from July to September, dropped to third place in October, suggesting a shift in consumer preferences or competitive dynamics. BC Doobies also experienced fluctuations, peaking at 6th in August before settling at 4th in October. These changes highlight a dynamic market environment, with Pistol and Paris emerging as a strong contender in the pre-roll segment.
Notable Products
In October 2025, the top-performing product from Pistol and Paris was the Pink Goo Pre-Roll 3-Pack (1.5g) in the Pre-Roll category, maintaining its number one rank for four consecutive months with sales reaching 16,515 units. The Pink Goo Pre-Roll (1g) also held steady in second place, showing consistent performance across the months with a notable increase in sales to 16,385 units. The Death Bubba Pre-Roll 3-Pack (1.5g) climbed to third place in September and maintained this position in October, with sales figures rising to 15,078 units. New to the top ranks in October, the Hawaiian Fanta Pre-Roll (1g) entered at fourth place, while the Hawaiian Fanta Pre-Roll 3-Pack (1.5g) debuted at fifth. These rankings highlight a strong preference for the Pink Goo products, while Hawaiian Fanta's introduction shows promising potential in the market.
```Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
