.svg){kind=small}
Oct-2025
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
Pleasantea's performance in the Michigan market has shown consistent positioning within the Beverage category. Over the months from July to October 2025, Pleasantea maintained a stable rank, holding the 7th position from August through October, after a slight decline from 6th in July. This steadiness indicates a strong foothold in the Michigan market, suggesting that while their sales figures experienced a dip from July to September, they managed to rebound slightly in October. This resilience in maintaining a top 10 position in the state’s competitive beverage category is noteworthy, especially considering the fluctuations in sales figures over the months.
In terms of category rankings, Pleasantea's consistent presence in the top 10 within Michigan's beverage sector is significant. However, it is important to note that their absence from the top 30 rankings in any other state or province suggests potential areas for growth or expansion. This absence might be seen as a limitation in their market reach or brand recognition outside of Michigan. The data implies that while Pleasantea has carved out a niche in Michigan, there is a vast opportunity for them to explore and capture market share in other regions to enhance their brand presence and sales performance further.
Competitive Landscape
In the competitive landscape of the Michigan cannabis beverage market, Pleasantea has maintained a steady position, ranking 7th in both August and October 2025, despite a slight dip to 7th in September. This stability in rank is noteworthy given the fluctuations observed among its competitors. For instance, CQ (Cannabis Quencher) improved its position from 7th in July to 5th in September, before settling at 6th in October, indicating a potential challenge for Pleasantea in maintaining its rank. Meanwhile, Highly Casual consistently performed well, holding a top 5 position throughout the period, suggesting a strong market presence. Despite these competitive pressures, Pleasantea's sales figures show resilience, with a slight rebound in October after a dip in September, highlighting its ability to sustain consumer interest amidst a dynamic market environment. As Pleasantea navigates these competitive waters, understanding the strategies of brands like Chill Medicated and Armada Cannabis Co., which showed slight improvements in sales and rank, could provide valuable insights for future growth.
Notable Products
In October 2025, Raspberry Iced Tea (30mg) emerged as the top-performing product for Pleasantea, maintaining its number one rank from the previous month, with sales figures reaching 5723 units. Raspberry Iced Tea (10mg) climbed to the second position, up from fourth in September, indicating a significant boost in popularity. Lemon Iced Tea (10mg) held steady in third place, showing consistent demand over the past few months. Peach Iced Tea (30mg) experienced a drop to fourth place from its previous second position, suggesting a decrease in consumer preference or availability. Peach Iced Tea (10mg) remained stable in fifth place, with only a slight increase in sales compared to September.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
