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Aug-2025
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Overview
Market Insights Snapshot
In the state of Colorado, Pot Zero has shown a dynamic performance across the months from May to August 2025 in the Flower category. Starting in May, Pot Zero was ranked 17th, but experienced a slight dip to 19th in June and further dropped to 30th in July. However, the brand made a significant comeback in August, climbing to the 14th position. This fluctuation in rankings suggests that Pot Zero is navigating a competitive market landscape, and their August performance indicates a strong recovery and potential growth momentum.
Analyzing the sales figures, Pot Zero's revenue in the Flower category reflects the changes in their rankings. The brand saw a decrease in sales from May to July, with the lowest point occurring in July. However, August marked a turning point with a notable increase in sales, aligning with their improved ranking. The absence of Pot Zero in the top 30 in any month would have indicated a concerning trend, but their ability to rebound in August is a positive sign. This performance in Colorado highlights the brand's resilience and potential for future growth in the Flower category.
Competitive Landscape
In the competitive landscape of the Colorado flower category, Pot Zero experienced notable fluctuations in its rank and sales from May to August 2025. Pot Zero's rank saw a dip in July, falling out of the top 20, but it rebounded strongly in August, climbing to 14th place. This resurgence in rank coincided with a significant increase in sales, suggesting a successful strategy or product offering that resonated with consumers. In contrast, Equinox Gardens maintained a steady position around the 11th and 12th ranks, consistently outperforming Pot Zero in sales. Meanwhile, Old Pal demonstrated a remarkable rise in July, jumping to 13th place, and maintained this position in August, indicating a strong upward trend. The Original Jack Herer also showed a significant improvement, moving from 62nd in May to 15th in August, closely trailing Pot Zero. Natty Rems displayed consistent progress, ending August just behind Pot Zero at 16th place. These dynamics highlight the competitive pressures Pot Zero faces and underscore the importance of strategic positioning to maintain and improve its market standing.
Notable Products
In August 2025, Caribbean Mustang Popcorn (14g) emerged as the top-performing product for Pot Zero, with a notable sales figure of 5,225 units. Following closely, Glue's Clues Popcorn (14g) and 24 Karat Popcorn (28g) secured the second and third rankings, respectively. Granny Gruntz Popcorn (Bulk) and Huckleberry Popcorn (Bulk) rounded out the top five. Compared to previous months, Caribbean Mustang Popcorn (14g) maintained its leading position, while Glue's Clues Popcorn (14g) and 24 Karat Popcorn (28g) consistently held strong in the top three. The stability in rankings highlights consistent consumer preference for these flower products from Pot Zero.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
