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Aug-2024
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Overview
Market Insights Snapshot
Pure Tonic Concentrates has shown notable performance variations across categories and states over recent months. In the Nevada market, their ranking in the Concentrates category has seen a slight upward trend, moving from 26th in May 2024 to 25th by August 2024. Despite this positive movement, their sales figures have experienced a decline, dropping from $18,619 in May to $12,059 in August. This indicates that while their market position is improving, there may be underlying challenges affecting their overall sales volume.
In the Vapor Pens category, Pure Tonic Concentrates did not manage to break into the top 30 rankings in July and August 2024 in Nevada, which could be seen as a setback. However, their ranking improved from 49th in May to 45th in June, alongside a significant increase in sales from $15,820 to $23,396. This suggests a potential for growth if they can address the factors that led to their drop-off in the latter months. The brand's performance indicates a mixed but dynamic presence in the market, with specific areas showing promise for further development.
Competitive Landscape
In the Nevada concentrates market, Pure Tonic Concentrates has experienced fluctuating rankings over the past few months, indicating a competitive and dynamic landscape. Despite a slight dip in June 2024 to rank 29, Pure Tonic Concentrates rebounded to rank 25 by August 2024. This recovery is notable given the competitive pressure from brands like Virtue Las Vegas, which fell out of the top 20 by August, and Tidal, which saw a significant drop in July but managed to climb back to rank 23 in August. Additionally, Mo-jo (NV) demonstrated a volatile performance, peaking at rank 9 in June before dropping to rank 24 in August. Meanwhile, Huni Labs showed a steady improvement, reaching rank 21 in July before slipping to rank 26 in August. These shifts highlight the importance of strategic positioning and market responsiveness for Pure Tonic Concentrates to maintain and improve its standing amidst fierce competition.
Notable Products
In August 2024, the top-performing product for Pure Tonic Concentrates was Do-Si-Mosa Terp Sugar (0.5g) in the Concentrates category, securing the first rank with sales of 101.0. The CBD/THC 1:1 CanTabs Tablets 20-Pack (100mg CBD, 100mg THC) in the Capsules category climbed to the second position, improving from its third rank in July 2024. Sativa CanTabs 20-Pack (100mg) also in the Capsules category, maintained its second rank from June to August 2024. Peaches & Poppy Budder (0.5g) in the Concentrates category achieved the third rank in August 2024. Lastly, Garlic Banana Sugar Wax (0.5g) in the Concentrates category remained consistent in the fourth position from July to August 2024.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
