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Jun-2024
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Overview
Market Insights Snapshot
Pure Tonic Concentrates has shown notable performance in the Nevada market, particularly in the Concentrates category. After not appearing in the top 30 brands for March and April 2024, the brand made a significant entry at rank 26 in May and improved slightly to rank 25 in June. This upward movement indicates a positive trend for Pure Tonic Concentrates within the Concentrates category, suggesting increasing consumer interest and market penetration. However, the brand's absence from the top 30 in earlier months may highlight the competitive nature of this category or previous challenges in market positioning.
In the Vapor Pens category, Pure Tonic Concentrates has faced more challenges in Nevada. The brand did not rank in the top 30 for March and April 2024, and only reached ranks 49 and 45 in May and June, respectively. Despite the lower rankings, there is a positive trend as the brand climbed four positions from May to June. This suggests a gradual but steady improvement, although the brand remains outside the top 30, indicating room for growth and potential strategies to enhance its market presence in the Vapor Pens category.
Competitive Landscape
In the competitive landscape of vapor pens in Nevada, Pure Tonic Concentrates has shown a notable upward trend in its market position. Despite not being in the top 20 brands in March and April 2024, Pure Tonic Concentrates climbed to rank 49 in May and further improved to rank 45 in June. This positive trajectory contrasts with competitors like The Grower Circle, which has experienced fluctuating ranks around the mid-40s, and Fuze Extracts, which has seen a slight decline from rank 41 in March to 44 in June. Meanwhile, UB GOOD showed significant volatility, peaking at rank 40 in May but dropping to rank 49 in June. Interestingly, LP Exotics experienced a dramatic drop from rank 23 in March to 47 in April, but rebounded to rank 42 by June. These dynamics suggest that Pure Tonic Concentrates is gaining traction and could potentially continue its upward momentum, making it a brand to watch in the Nevada vapor pen market.
Notable Products
In June 2024, the top-performing product from Pure Tonic Concentrates was CBD/THC 1:1 CanTabs Tablets 20-Pack (100mg CBD, 100mg THC) in the Capsules category, achieving a sales figure of 127 units. Following this, the Sativa CanTabs 20-Pack (100mg) ranked second, showing a consistent performance improvement from its fourth rank in May 2024. The Toxic Cookies Distillate Cartridge (0.5g) in the Vapor Pens category secured the third rank, followed by Dosi Face Distillate Cartridge (0.5g) and Orange 43 CO2 Cartridge (0.5g) in fourth and fifth positions, respectively. Notably, the CBD/THC 1:1 CanTabs Tablets demonstrated a significant rise to the top spot from its previous third rank in March and April 2024. The Sativa CanTabs 20-Pack also showed a notable increase in sales, moving up from its fourth position in May 2024 to second in June 2024.
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