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Nov-2025
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Overview
Market Insights Snapshot
Rebel Spirit has shown a consistent presence in the Oregon market, particularly within the Pre-Roll category. Over the past few months, the brand has maintained its position, consistently ranking at 21st place from September to November 2025. This stability in ranking suggests a steady consumer base and a reliable product offering, although it does not indicate any upward movement in the competitive landscape. Notably, the brand was ranked 23rd in August, which indicates a slight improvement in their standing by September that they have managed to maintain through November.
While Rebel Spirit maintains a stable ranking within the Pre-Roll category in Oregon, the sales figures have shown a downward trend from August to November 2025. This decline in sales could be a point of concern, as it may suggest increased competition or shifting consumer preferences. The absence of Rebel Spirit from the top 30 brands in other states or categories highlights potential areas for growth or diversification that the brand might explore. This information sheds light on the brand's current market position, while leaving room for further exploration into their strategies and performance in other regions or product categories.
Competitive Landscape
In the competitive landscape of Oregon's Pre-Roll category, Rebel Spirit has maintained a consistent rank at 21st place from September to November 2025, showing stability in its market position despite a slight decline in sales from $164,325 in September to $143,593 in November. This steadiness contrasts with brands like Grown Rogue, which fluctuated significantly, dropping out of the top 20 in September and October before rebounding to 19th in November. Meanwhile, Cascade Valley Cannabis experienced a downward trend, slipping from 16th in August to 20th in November, which could indicate a potential opportunity for Rebel Spirit to capitalize on their decline. Additionally, Decibel Farms has shown a gradual improvement in rank, moving from 26th in August to 22nd in November, suggesting increasing competition. The rise of National Cannabis Co. from 50th in August to 23rd in November highlights the dynamic nature of the market and the need for Rebel Spirit to innovate and adapt to maintain its position.
Notable Products
In November 2025, Rebel Spirit's top-performing product was the Rebel Pre-Roll 10-Pack (5g) in the Pre-Roll category, maintaining its first-place ranking from the previous months despite a slight decrease in sales to 3354 units. The Super Boof x Jungle Juice Pre-Roll 10-Pack (5g) emerged as the second-best seller, marking its debut in the rankings. The Jokerz x Rainbow Belts Pre-Roll 8-Pack (5g) secured the third position, also entering the rankings for the first time. The Autumn Blaze x Permanent Marker Pre-Roll 10-Pack (5g) and Georgia Pie Infused Pre-Roll 5-Pack (3.5g) followed closely in fourth and fifth places, respectively, both new entries for November. These shifts indicate a dynamic change in consumer preferences, with new product entries gaining traction.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
