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Oct-2025
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Overview
Market Insights Snapshot
Rebel Spirit has demonstrated varying performance across different product categories in Oregon. In the Flower category, Rebel Spirit's ranking was not within the top 30 brands from July to October 2025, indicating a challenging competitive landscape or potential declines in this segment. Despite this, the brand has maintained a consistent presence in the Pre-Roll category, with rankings fluctuating slightly between 18th and 20th place over the same period. This consistency in Pre-Roll rankings suggests a stable demand for Rebel Spirit's offerings in this category, even as sales figures show minor month-to-month variations.
Looking at sales trends, Rebel Spirit's Pre-Roll sales in Oregon have seen a slight decline from August to October 2025, with sales peaking in August before decreasing in subsequent months. This trend could indicate seasonal variations or shifts in consumer preferences. On the other hand, the Flower category saw a notable drop in sales from July to October, which aligns with its absence from the top rankings. This divergence between categories highlights the importance of product diversification and market adaptability for Rebel Spirit as it navigates the competitive cannabis landscape in Oregon.
Competitive Landscape
In the competitive landscape of the Oregon Pre-Roll market, Rebel Spirit has shown a steady presence, maintaining a rank within the top 20 brands over the past four months. Notably, Rebel Spirit improved its rank from 20th in July and August 2025 to 18th in September, before slightly dropping to 19th in October. This fluctuation in rank suggests a competitive environment where brands are closely matched in performance. For instance, Dog House made a significant leap from being outside the top 20 in July and August to securing the 18th spot in October, indicating a potential threat to Rebel Spirit's position. Meanwhile, Cascade Valley Cannabis experienced a downward trend, dropping from 10th in July to 17th in October, which could provide Rebel Spirit an opportunity to capitalize on its consistency. Additionally, Drewby Doobie / Epic Flower and Decibel Farms have shown variable rankings, with Drewby Doobie / Epic Flower ending October at the 20th position, suggesting a tight race among these brands. Rebel Spirit's stable sales figures, despite minor fluctuations, highlight its resilience and potential for growth in a highly competitive market.
Notable Products
In October 2025, the top-performing product for Rebel Spirit was the Rebel Pre-Roll 10-Pack (5g) in the Pre-Roll category, maintaining its first-place rank consistently from July through October with sales of 4431 units. Jungle Juice (3.5g) in the Flower category climbed to the second position from fourth in September, indicating a notable increase in popularity with sales reaching 887 units. Beach Wedding (3.5g), another Flower category product, entered the rankings in October at the third position, showcasing a strong debut. Super Boof (3.5g) followed closely in the fourth spot, while Beach Wedding x Permanent Marker Pre-Roll 10-Pack (5g) rounded out the top five. This month saw dynamic shifts in the Flower category, while Pre-Rolls maintained a steady dominance with Rebel Pre-Roll 10-Pack leading the charge.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
