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Nov-2025
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Overview
Market Insights Snapshot
Revival's performance in the concentrates category across various states has shown some notable trends. In New York, the brand has not been ranked in the top 30 from August to November 2025, indicating a challenging market presence in this state for their concentrates. This absence from the top ranks suggests that Revival may need to strategize on improving its market penetration or product offerings to compete more effectively with established brands in New York. Despite this, the sales figures for November 2025 indicate a potential for growth, as the brand recorded sales of 14,413 units, which could signal an upward trend if managed and marketed effectively.
While the data for other states and categories is not provided in this snapshot, the information from New York alone highlights the competitive nature of the cannabis market in this region. Revival's absence from the top 30 rankings over several months could be viewed as a setback, yet it also presents an opportunity for the brand to reassess its strategies and perhaps focus on innovation or targeted marketing campaigns. The performance in New York may serve as a case study for Revival to adapt and potentially replicate successful strategies in other states or categories where they might have a stronger presence. Understanding the dynamics in each state and adjusting accordingly could be pivotal for Revival's future growth and market share expansion.
Competitive Landscape
In the competitive landscape of New York's concentrates market, Revival has demonstrated a noteworthy entrance by securing the 36th rank in November 2025. This marks its debut in the top 40, indicating a positive trajectory in brand recognition and sales momentum. Revival's emergence comes at a time when other brands like Happy Cabbage Farms have seen a decline, dropping out of the top 20 by November, and Vireo re-entered the list at the 40th position. Meanwhile, High Peaks has maintained a consistent presence, though it experienced a slight dip from 31st to 35th place. The competitive dynamics suggest that while established brands are facing challenges, Revival is gaining traction, potentially positioning itself for further upward movement in the ranks as it captures more market share.
Notable Products
In November 2025, the top-performing product for Revival was Papaya Bomb Live Rosin (1g) from the Concentrates category, which achieved the number one rank with sales reaching 290 units. The CBD/THC 1:1 Charge Tablets 20-Pack (100mg CBD, 100mg THC) maintained a strong presence, ranking second, up from third place in October. The CBN/CBD/THC 2:1:1 Drift Tablet 20-Pack (200mg CBN, 100mg CBD, 100mg THC) slipped to third place after leading in both September and October. The CBD/THC 4:1 Ignite Tablets 20-Pack (400mg CBD, 100mg THC) held steady in fourth place, showing consistent performance over the past months. Flow Tablets 10-Pack (100mg) rounded out the top five, maintaining its position from October.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
