Rochester Farms

Data Snapshot: May 05, 2024
Rochester Farms Cannabis Brand Logo
$100K+

Apr-2024

Sales

Decline

Trend

6-Month

188

Product Count

SKUs

Rochester Farms

Overview

Rochester Farms is a revered cannabis brand that operates out of Washington State and Oklahoma, known for its exceptional production quality and unique strains such as Blueberry Muffin. It holds domination and credibility in the cannabis industry, operating under the umbrella with other well-known brands: Kronik Cannabis and Vivid. Rochester Farms adheres to rigorous cultivation practices, and its unmatched facilities in Rochester, Washington, underscore its commitment to crafting quality products within the cannabis sector.
Markets

Rochester Farms Locations

Product Trends

Rochester Farms Categories

Rochester Farms Sales

Market Insights Snapshot

Rochester Farms Historical Sales by Category

In Washington, Rochester Farms has shown a notable trajectory in the cannabis market, particularly within the Flower and Pre-Roll categories. For the Flower category, the brand experienced a gradual decline in rank from 36th in January 2024 to 62nd by April 2024, indicating a potential challenge in maintaining its market position amidst competitive pressures. This downward trend is mirrored in their sales figures, dropping from $250,785 in January to $196,605 in April, marking a significant decrease in consumer demand or market share. Conversely, in the Pre-Roll category, while the brand's rank also declined from 68th to 70th place during the same period, the sales figures interestingly show an upward trend from $51,914 in January to $54,093 in April. This suggests that despite a slight decrease in market ranking, Rochester Farms may be strengthening its foothold in the Pre-Roll market, potentially indicating a shift in consumer preferences or successful marketing strategies within this category.

The performance of Rochester Farms across these categories in Washington highlights a mixed bag of outcomes. The decline in ranking for both Flower and Pre-Roll categories could be seen as a concerning indicator for the brand's overall market health. However, the increase in sales for the Pre-Roll segment, despite a lower ranking, could suggest resilience and a growing consumer base in this specific category. This divergence in performance between categories underscores the complexity of the cannabis market in Washington, where brand positioning and consumer loyalty can vary widely across different product types. The data suggests that Rochester Farms may need to reassess its strategies within the Flower category to halt the decline in both sales and ranking. Meanwhile, the brand's Pre-Roll segment presents an opportunity for growth and increased market share, which could be leveraged to bolster its overall market presence in Washington.

Apr-2024 Rank
Flower
Pre-Roll
62
70
Rochester Farms

Competitive Landscape

In the competitive landscape of the cannabis flower category in Washington, Rochester Farms has experienced a notable shift in its market position. Initially ranked 36th in January 2024, it saw a slight improvement in February, moving to the 37th position, before a slight decline to 46th in March and a more significant drop to 62nd in April. This trend suggests a challenging quarter for Rochester Farms, especially when compared to its competitors. For instance, Green Haven showed a remarkable improvement, moving from 63rd to 59th position over the same period, despite a fluctuation in ranks. Meanwhile, Dog House maintained a more stable presence in the market, with ranks hovering in the 50s, and Passion Flower Cannabis saw a significant rise to 64th in April from a lower rank of 73rd in January. The Happy Cannabis, despite missing data for February, showed resilience with an improvement in its rank by April. The directional trends indicate a competitive market where Rochester Farms needs to strategize effectively to regain and improve its market position amidst fluctuating sales and ranks of its competitors.

Rochester Farms market ranking for WA Flower

Rochester Farms

Notable Products

In April 2024, Rochester Farms saw Purple Pineapple Express Pre-Roll 2-Pack (1g) leading their sales with a total of 1103 units sold, marking it as the top-performing product for the month. Following closely behind was Purple Pineapple Express (3.5g) in the Flower category, which maintained a strong presence by moving from the top rank in January to the second position in April. The Runtz Pre-Roll 2-Pack (1g) experienced a notable improvement, ascending to the third rank in April after being fifth in February, showcasing a significant increase in consumer preference. McFritter Pre-Roll 2-Pack (1.5g) and Pink Lemonaid (3.5g) also made their mark by securing the fourth and fifth positions, respectively, indicating a diverse consumer interest across different product types. These rankings highlight a dynamic shift in consumer preferences within Rochester Farms' product lineup, with Pre-Roll categories showing remarkable growth in popularity.

Product Rank
Category
Jan-2024
Feb-2024
Mar-2024
Apr-2024
Purple Pineapple Express Pre-Roll 2-Pack (1g)
Pre-Roll
>5
>5
>5
1
Purple Pineapple Express (3.5g)
Flower
1
>5
2
2
Runtz Pre-Roll 2-Pack (1g)
Pre-Roll
>5
5
>5
3
McFritter Pre-Roll 2-Pack (1.5g)
Pre-Roll
>5
>5
>5
4
Pink Lemonaid (3.5g)
Flower
>5
>5
>5
5
View product & sales data

Top Selling Cannabis Brands

Simple, transparent pricing that grows with you. Try any plan free for 30 days.
Research the top cannabis brands across markets in the US and Canada.
Header image
User rating
start Today
Connect to Headset

Get Cannabis Market Data