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Apr-2025
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Overview
Market Insights Snapshot
Incredibulk's performance in the Washington market shows notable improvements across several categories, particularly in Concentrates. Starting the year outside the top 30, Incredibulk made a significant leap to rank 30th in February and continued its upward trajectory to 25th in March before slightly slipping to 26th in April. This upward trend suggests a growing consumer preference for their Concentrates, despite a slight dip in sales in April compared to March. Such movements indicate that Incredibulk is gaining traction in the Concentrates category, reflecting a positive reception from consumers in Washington.
In the Flower category, Incredibulk remains outside the top 30, with rankings gradually improving from 89th in January to 75th in April. Although this indicates a slow but steady climb, it highlights that there is still room for growth in this category. Meanwhile, in the Vapor Pens category, Incredibulk did not make it into the top 30 until April, with a ranking of 99th, which suggests that this category might be underperforming compared to others. The absence of rankings in the initial months could be seen as a challenge, but the eventual entry into the rankings indicates a potential area for development. Overall, Incredibulk's varied performance across these categories in Washington suggests a brand with growth potential, particularly in Concentrates.
Competitive Landscape
In the competitive landscape of the flower category in Washington, Incredibulk has shown a promising upward trajectory in its rankings from January to April 2025. Starting at 89th place in January, Incredibulk climbed to 75th by April, indicating a positive trend in market presence and consumer preference. This improvement is notable when compared to competitors such as From the Soil, which also improved its rank from 91st to 79th, but at a slower pace. Meanwhile, Trail Blazin Productions and The Happy Cannabis experienced fluctuations, with the latter dropping from 58th to 68th. Equinox Gardens maintained a relatively stable position, hovering in the low 60s. The consistent rise in Incredibulk's rank suggests a strengthening brand loyalty and effective market strategies, positioning it as a formidable player in the Washington flower market.
Notable Products
In April 2025, Elmer's Glue Wax (1g) from Incredibulk emerged as the top-performing product, climbing from fourth place in March to first place with sales of 1619. Sour Blueberry Wax (1g) dropped to second place after holding the top spot in March, showcasing a slight decrease in sales. Trophy Wife Wax (1g) maintained a strong presence, although it slipped from second to third place compared to the previous month. Zkittlez Distillate Cartridge (1g) held steady in fourth place, demonstrating consistent performance since February. Meanwhile, Zkittlez Wax (1g) remained in fifth place, indicating stable sales throughout the months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
