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Oct-2025
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Overview
Market Insights Snapshot
In the Washington market, Saints has shown a fluctuating performance in the Pre-Roll category. While they were not in the top 30 brands in July and August 2025, they made a significant comeback in September, ranking 28th, and maintained a spot in the top 30 by October, albeit with a slight drop to the 30th position. This movement suggests a resilience in their market strategy, possibly driven by new product launches or increased consumer engagement. Despite the ups and downs, the brand's sales figures demonstrated a positive trend from August to September, indicating a potential recovery or growth phase.
Saints' performance highlights the competitive nature of the Pre-Roll category in Washington. The brand's ability to re-enter and sustain a position in the top 30 after being absent in July and August suggests strategic adjustments that may have been implemented to capture market share. However, the slight decline from September to October could point to emerging challenges or intensified competition. Observing how Saints navigates these dynamics in the coming months will be crucial for understanding their long-term positioning in the market.
Competitive Landscape
In the competitive landscape of Washington's Pre-Roll category, Saints has experienced fluctuating rankings over the past few months, indicating a dynamic market position. Despite a dip in August 2025, where Saints ranked 35th, the brand managed to climb back to the 30th position by October 2025. This recovery suggests a resilience in sales performance, although it remains behind competitors like Juicy Joints, which consistently maintained a higher rank, peaking at 26th in July 2025. Meanwhile, Treats showed a strong upward trend, surpassing Saints by moving from 37th in July to 28th in October. This competitive pressure highlights the need for Saints to innovate and differentiate to regain a stronger foothold. Additionally, brands like Momma Chan Farms and EZ Flower / EZ Puff / EZ-Joint are also climbing the ranks, suggesting an increasingly competitive environment that Saints must navigate strategically to enhance its market share.
Notable Products
In October 2025, Saints' top-performing product was the Multi Strain Pre-Roll 5-Pack (3.5g) in the Pre-Roll category, maintaining its leading position from August with a sales figure of 254 units. The Sunris Day Tripper Pre-Roll 5-Pack (3.5g) also climbed to the top rank, having previously been ranked fourth in July. The Lavender (3.5g) from the Flower category made a notable entry into the rankings at the second position. Buffalo Tranquilizer Hash Infused Mini Pre-Roll 5-Pack (2.5g) secured the third spot in October, while the Platinum Wreck Pre-Roll 5-Pack (3.5g) was ranked fourth. These shifts highlight a dynamic change in consumer preferences over the months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
