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Sep-2025
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Overview
Market Insights Snapshot
Falcanna's performance in Washington across various categories reveals a mixed bag of results. In the Concentrates category, Falcanna slipped out of the top 30 in July, ranking 39th, before slightly recovering to 32nd in August and 34th in September. This fluctuation suggests some volatility in their market presence, although the sales figures show a slight improvement from July to August. Meanwhile, in the Flower category, Falcanna has consistently been outside the top 30, with rankings ranging from 34th in June to 44th in September. This might indicate challenges in maintaining a competitive edge in this segment.
In the Pre-Roll category, Falcanna has shown more stability, maintaining a position within the top 30 throughout the observed months. Their ranking improved slightly from 22nd in June to 21st in July, though it dipped back to 24th in August before returning to 22nd in September. This consistency suggests a steady demand for their pre-roll products. On the other hand, the Vapor Pens category saw Falcanna improve from 42nd in June to 34th in September, indicating a positive trend and potential growth opportunity within this segment. Despite some categories showing strong performance, others highlight areas where Falcanna may need to focus on strategic improvements to enhance their market positioning.
Competitive Landscape
In the competitive landscape of the Washington pre-roll category, Falcanna has experienced fluctuating ranks from June to September 2025, indicating a dynamic market presence. Falcanna's rank shifted from 22nd in June to 21st in July, then dropped to 24th in August before recovering slightly to 22nd in September. This volatility contrasts with competitors like Shatter J's by Seattle Marijuana Company, which consistently improved its rank, reaching 20th place by September. Meanwhile, Artizen Cannabis showed a similar pattern to Falcanna, with a temporary rise in rank before dropping out of the top 20 in September. Redbird (formerly The Virginia Company) faced a decline in rank from June to July but managed to stabilize by September. Falcanna's sales figures, although competitive, reflect a slight downward trend over the months, suggesting a need for strategic adjustments to maintain and improve its market position amidst strong competition.
Notable Products
In September 2025, Diesel Thai Pre-Roll 2-Pack (1.2g) emerged as the top-performing product for Falcanna, climbing from the second rank in the previous two months to first place, with a notable sales figure of 1373 units. Candy Queen Pre-Roll 2-Pack (1.2g), which had consistently held the first position from June to August, slipped to second place. Deep Sea Pre-Roll 2-Pack (1.2g) improved its ranking from fourth in August to third in September, indicating a positive sales trend. Orange Blossom Pre-Roll 2-Pack (1.2g) maintained a presence in the top ranks, though it dropped from third to fourth position. Charlotte's Web Pre-Roll 12-Pack (7.2g) makes its first appearance in the rankings at fifth place, showcasing a new addition to the top five lineup.
```Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
