.svg){kind=small}
Apr-2025
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
Falcanna's performance across various cannabis product categories in Washington shows a mix of stability and fluctuating rankings over the first few months of 2025. In the Concentrates category, Falcanna experienced a slight decline in rankings, moving from 29th in January to 43rd in March, before recovering to 32nd in April. This indicates some volatility in their market position, though not entirely uncommon in a competitive market. In the Flower category, Falcanna's ranking shows a similar pattern of fluctuation, with a notable drop in February to 49th place, but they managed to climb back to 43rd by April. This suggests that while Falcanna faces challenges in maintaining a top position, they are able to recuperate and adjust to market dynamics.
Conversely, Falcanna's performance in the Pre-Roll category in Washington demonstrates consistent strength, maintaining a strong presence in the top 30 throughout the period. They improved their ranking from 22nd in January to 19th by April, indicating a positive trend in consumer preference for their pre-roll products. Meanwhile, in the Vapor Pens category, Falcanna's position has been more stable, with a slight improvement from 41st in January to 37th in April. This suggests a steady demand for their vapor pen offerings, albeit not strong enough to break into the top 30. Overall, while Falcanna shows promising signs in certain categories, they face challenges in others, highlighting the competitive nature of the cannabis market in Washington.
Competitive Landscape
In the competitive landscape of Washington's Pre-Roll category, Falcanna has shown a dynamic performance from January to April 2025. Starting at rank 22 in January, Falcanna improved to rank 19 by April, indicating a positive trajectory in its market position. This upward movement is notable when compared to competitors like Redbird (formerly The Virginia Company), which fluctuated but remained around the 18th position, and Bacon Buds, which saw a significant rise from 28th to 20th. Meanwhile, Honey Tree Extracts experienced a slight decline, ending at rank 21 in April. Juicy Joints maintained a stronger position, consistently ranking between 14th and 17th. Falcanna's sales figures also reflect this competitive edge, with a noticeable increase from February to April, suggesting effective market strategies and growing consumer preference. This analysis underscores Falcanna's resilience and potential for further growth amidst a competitive market.
Notable Products
In April 2025, Falcanna's top-performing product was the Diesel Thai Pre-Roll 2-Pack (1.2g) in the Pre-Roll category, which moved up from its consistent second place in the previous three months to take the top spot, with sales reaching an impressive 1499 units. The Candy Queen Pre-Roll 2-Pack (1.2g), which had maintained the number one rank from January to March, slipped to second place. The Pacific Purple Pre-Roll 2-Pack (1.2g), a new entry in March, improved its rank from fourth to third. Deep Sea Pre-Roll 2-Pack (1.2g) experienced a drop from third to fourth place, indicating a slight decrease in sales performance. Gorilla Cookies Pre-Roll 2-Pack (1.2g) re-entered the rankings in April at fifth place, showing a resurgence in sales.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
