Dec-2024
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Overview
Market Insights Snapshot
Seattle Bubble Works has shown varied performance across different categories and states, with notable fluctuations in their rankings. In the Concentrates category in Washington, the brand has experienced a positive trajectory, climbing from a rank of 66 in October 2024 to 50 by December 2024. This upward movement indicates a growing acceptance and possibly improved distribution or product offerings in this category. However, it's important to note that Seattle Bubble Works did not break into the top 30 in this category, which suggests there is still significant competition or room for improvement. The brand's sales in this category also reflect a steady increase, culminating in a notable rise by December.
In the Pre-Roll category, Seattle Bubble Works has maintained a strong presence in Washington. The brand consistently ranked within the top 10, peaking at rank 7 in November 2024 before slightly dropping to rank 8 in December. This stable high ranking underscores the brand's solid footing and popularity in the pre-roll segment. While the sales figures reveal a peak in November, the subsequent slight decline in December suggests potential market dynamics or seasonal variations that could be influencing consumer behavior. Despite these fluctuations, maintaining a top 10 position is indicative of a strong brand appeal and market strategy in this category.
Competitive Landscape
In the competitive landscape of the Washington Pre-Roll category, Seattle Bubble Works has demonstrated a notable upward trend in its ranking, moving from 9th place in September and October 2024 to 7th in November, before slightly dropping to 8th in December. This fluctuation indicates a competitive market environment where Seattle Bubble Works is consistently performing well, though it faces stiff competition from brands like Mama J's, which maintained a steady position in the top 6 throughout the same period, and From the Soil, which experienced a decline from 5th to 9th place by December. Meanwhile, The Happy Cannabis showed a strong finish in December, climbing from 10th to 7th place, surpassing Seattle Bubble Works. Despite these challenges, Seattle Bubble Works' sales figures have shown a positive trajectory, peaking in November, which suggests a growing consumer preference and potential for further market penetration.
Notable Products
In December 2024, the top-performing product from Seattle Bubble Works was the Mystery Machine Hash Infused Pre-Roll 2-Pack (1g), which ascended to the number one rank with impressive sales of 1900 units. The Blue Dream Hash Infused Pre-Roll 2-Pack (1g) followed closely in second place, maintaining a strong position from its previous third-place rank in November. The Blue Dream Hash Infused Pre-Roll 10-Pack (5g) saw a slight decline, moving from first place in November to third in December. Funky Fresh Infused Pre-Roll 2-Pack (1g) held steady, ranking fourth, while Mystery Machine Hash Infused Pre-Roll 10-Pack (5g) consistently remained in fifth place over the past two months. Overall, the rankings highlight a dynamic shift in consumer preferences, with Mystery Machine products gaining significant traction in the holiday season.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.