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Apr-2025
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Overview
Market Insights Snapshot
From the Soil has demonstrated noteworthy performance in the Washington market across various cannabis categories. In the Concentrates category, the brand showed a positive trend by breaking into the top 30 in April 2025, moving from a rank of 40 in January to 29 by April. This improvement is a significant milestone, especially considering the competitive nature of the Concentrates market. In contrast, their Flower category presence has not yet reached the top 30, despite a gradual upward movement from the 91st rank in January to the 79th in April. This indicates a potential area for growth and increased market penetration.
In the Pre-Roll category, From the Soil has consistently maintained a strong position within the top 10, showcasing its strength in this segment. The brand held a steady rank of 9 in January and February before climbing to 7th place by April 2025, reflecting robust sales performance and consumer preference. This category appears to be a stronghold for the brand, contrasting with their ongoing efforts to improve standings in other categories like Flower and Concentrates. The variation in rankings across categories suggests a strategic focus on enhancing product offerings and market strategies to capitalize on existing strengths while addressing areas with growth potential.
Competitive Landscape
In the competitive landscape of the Washington pre-roll market, From the Soil has demonstrated a steady improvement in its rankings, moving from 9th place in January 2025 to 7th place by April 2025. This upward trajectory suggests a positive reception and growing consumer base, despite facing stiff competition. Notably, Lifted Cannabis Co has maintained a consistent position just ahead of From the Soil, holding steady at 6th place throughout the same period. Meanwhile, Seattle Bubble Works showed a significant leap in April, rising to 5th place, which could indicate a potential threat if their momentum continues. Conversely, Stingers, which started strong in 4th place in January, fell to 9th place by April, suggesting a decline that From the Soil could capitalize on. Additionally, Equinox Gardens improved to 8th place in April, closely trailing From the Soil, which highlights the competitive pressure in the lower top 10 rankings. These dynamics underscore the importance for From the Soil to continue its strategic initiatives to maintain and improve its market position.
Notable Products
In April 2025, Lemon Amnesia Pre-Roll 2-Pack (1.5g) emerged as the top-performing product for From the Soil, reclaiming its number one rank with a notable sales figure of 3488. Grape Gasoline Pre-Roll 2-Pack (1.5g) made a strong debut in the second position. Layer Cake Pre-Roll 2-Pack (1.5g) maintained its third-place ranking from March 2025. Chemdawg Pre-Roll 2-Pack (1.5g) re-entered the rankings at fourth place, having been absent in March. Lemon Haze Supreme Pre-Roll 2-Pack (1.5g) held steady at fifth place, consistent with its March position.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
