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Apr-2025
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Overview
Market Insights Snapshot
Shatter J's by Seattle Marijuana Company has shown a noteworthy performance in the Pre-Roll category within the state of Washington. The brand entered the year 2025 ranked 30th in January, briefly slipping out of the top 30 in February, only to make a comeback in March and maintain its 28th position through April. This rebound indicates a positive trend and suggests that the brand is gaining traction in a competitive market. The rise in rank, despite the initial drop, could be attributed to strategic adjustments or increased consumer interest in their products.
While Shatter J's has managed to secure a spot within the top 30 in Washington's Pre-Roll category, the absence of rankings in other states or categories suggests that the brand's presence is currently limited geographically. This could be seen as an opportunity for growth, as expanding into new markets might enhance their overall visibility and market share. The brand's ability to maintain its position in Washington, despite not being ranked in other states, highlights a strong local presence. This focus on a single market could allow for a concentrated effort in quality and marketing, potentially setting the stage for future expansion.
Competitive Landscape
In the competitive landscape of the Washington pre-roll category, Shatter J's by Seattle Marijuana Company has shown a steady performance, maintaining a consistent rank around the 28th position from January to April 2025. While the brand has not broken into the top 20, it has demonstrated resilience against competitors like Sky High Gardens, which has seen a decline in rank from 21st to 26th over the same period. Meanwhile, Treats has improved its position slightly, moving from 31st to 27th, indicating a potential upward trend. Bondi Farms and Seattle's Private Reserve have also shown fluctuations, with Bondi Farms climbing from 33rd to 29th and Seattle's Private Reserve dropping to 30th in April. These shifts suggest a dynamic market where Shatter J's remains a stable choice, potentially appealing to consumers seeking consistency amidst fluctuating competitors.
Notable Products
In April 2025, the top-performing product from Shatter J's by Seattle Marijuana Company was the Blackberry Pie Shatter & Distillate Infused Pre-Roll (1g), maintaining its leading position from February and experiencing a significant sales boost to 2274 units. The Washington Apple Infused Pre-Roll (1g) held steady at second place, closely following its performance from the previous month. The Pina Colada Infused Pre-Roll (1g) saw a drop to third place after topping the charts in March. The Blueberry Shatter & Distillate Infused Pre-Roll (1g) re-entered the rankings at fourth place after being unranked in March. Meanwhile, the Creme Brulee Flavored Infused Pre-Roll (1g) consistently remained in fifth place, reflecting stable but lower sales figures compared to its peers.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
