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Sep-2025
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Overview
Market Insights Snapshot
In the state of Washington, Shatter J's by Seattle Marijuana Company has shown a steady upward trajectory in the Pre-Roll category throughout the summer of 2025. Beginning in June with a rank of 25, the brand climbed to the 20th position by September. This consistent improvement is indicative of a growing consumer base and possibly effective marketing strategies or product enhancements. The brand's sales figures corroborate this positive trend, with a noticeable peak in August before a slight decrease in September. The ability to maintain and improve its ranking within the competitive Pre-Roll category highlights Shatter J's resilience and adaptability in a dynamic market.
However, it's important to note that Shatter J's does not appear in the top 30 for any other states or categories during this period, which could be seen as a limitation in their market reach or product diversification. This absence suggests that while the brand is gaining momentum in Washington, it might not yet have the same level of recognition or distribution in other regions. The focus on the Pre-Roll category in Washington might be a strategic decision to solidify its position in a familiar market before expanding further. Observing how Shatter J's navigates this challenge will be crucial for understanding its future growth and market strategy.
Competitive Landscape
In the competitive landscape of the Pre-Roll category in Washington, Shatter J's by Seattle Marijuana Company has shown a promising upward trend in its rankings over the past few months. Starting from a rank of 25 in June 2025, it climbed to 20 by September 2025, indicating a steady improvement in market presence. This positive trajectory is notable when compared to competitors like Artizen Cannabis, which fluctuated around the 20th position, and Agro Couture, which maintained a slightly higher but stable rank. Meanwhile, Bacon Buds experienced more volatility, with ranks ranging from 18 to 26. Despite a competitive market, Shatter J's has managed to improve its rank consistently, suggesting effective strategies in capturing consumer interest and potentially increasing sales, although exact sales figures are not disclosed here. This upward movement in rank highlights Shatter J's potential to further solidify its position in the Washington Pre-Roll market.
Notable Products
In September 2025, the top-performing product from Shatter J's by Seattle Marijuana Company was the Blackberry Pie Shatter & Distillate Infused Pre-Roll (1g), maintaining its consistent first-place ranking with sales of 2085 units. The Washington Apple Infused Pre-Roll (1g) climbed to the second position, showing a slight increase in sales compared to previous months. The Creme Brulee Flavored Infused Pre-Roll (1g) improved its ranking to third place, despite a slight drop in sales from August. Banana Cream Pie Infused Pre-Roll (1g) fell to fourth place, experiencing a notable decrease in sales. Meanwhile, the Raspberry Lemonade Infused Pre-Roll (1g) remained in fifth position, continuing its trend from August.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
