Data Snapshot: Sep 06, 2026
$100K+

Aug-2026

Sales

Decline

Trend

6-Month

34

Product Count

SKUs

$3.87

Avg Price

-32.4%

YoY Sales Change

6.6%

YoY Price Change

Shattered Thoughts

Where to Buy

Shattered Thoughts is stocked at 82 licensed dispensaries across Michigan and New York, 74 of them in Michigan, with the deepest coverage in New Buffalo, Detroit, Lansing, Grand Rapids, and Menominee. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.

https://headsetstorage.blob.core.windows.net/brand-stores/6088.json?v=20260905
Shattered Thoughts Sales

Market Insights Snapshot

Shattered Thoughts Historical Sales by Category

In August 2026, Shattered Thoughts operated as a single-category brand with Edible at 100.0% of sales share, pairing a year-over-year decline of 17.87% with a month-over-month drop of 26.56%. Despite the category contraction, average price rose 6.55% YoY to $3.87, implying unit volume fell faster than revenue; concurrently, brand-level sales were down 32.39% YoY, widening the gap between revenue trajectory and price-led mix. With Michigan-specific Edible rank at 43 and a sole-category footprint, the data points to over-exposure risk: concentration at 100.0% share coupled with a rank in the 40s suggests limited shelf leverage if August 2026 volatility persists.

The mix and price-volume signals indicate a repositioning need: Edible concentration at 100.0% alongside a 17.87% YoY category decline and a 26.56% MoM pullback places Shattered Thoughts below the market’s likely stability threshold, given the brand’s broader 32.39% YoY sales contraction. Holding a rank of 43 in Michigan while prices rose 6.55% YoY implies the current value proposition is tilting toward lower elasticity capture rather than share defense; the implication is to rebalance toward velocity-led SKUs or sub-segments where a two-to-three rank improvement is attainable without further price escalation.

Aug-2026 Rank
Edible
43
Category
Share of Sales
Avg Item Price
YoY %
MoM %
Edible
100.0%
$3.87
-17.9%
-26.6%
Shattered Thoughts

Competitive Landscape

Shattered Thoughts sits at rank #43 in MI Edible in August 2026, down 3 spots year over year from #40 and sliding 12 positions from #31 in May 2026, despite having peaked at #18 in January 2026; meanwhile, Wyld held #1 both this year and last even as its sales fell 22.8% year over year, and MKX Oil Company dipped from #3 to #4 with a 0.2% sales increase, indicating that Shattered Thoughts’ rank erosion amid mixed top-tier momentum implies share is concentrating above it while mid-pack mobility is tightening.

Shattered Thoughts market ranking for MI Edible

Shattered Thoughts

Notable Products

Blueberry Lemonade Gummies 10-Pack (200mg) posted the steepest decline in August 2026 at -53.8% MoM while sliding to rank 3, and Peaches And Cream Gummies 10-Pack (200mg) fell even harder at -55.0% MoM to rank 5. Offsetting the pullback, THC/CBD/CBG/CBN/CBC 2:1:1:1:1 Razzleberry Entourage Gummies (200mg THC, 40mg CBD, 40mg CBG, 40mg CBN, 40mg CBC) jumped +45.4% MoM to take rank 1, and Tropic Punch Rosin Gummies 10-Pack (200mg) rose +43.1% MoM to rank 4 with $17,778 in sales. Eight of the top ten SKUs are Edibles, indicating a concentrated portfolio where momentum is bifurcated between multi-cannabinoid/rosin-led winners and legacy fruit flavors losing velocity; this pattern implies Shattered Thoughts is pivoting toward functional and premium formulations to sustain share.

Product
Category
Apr-2026
May-2026
Jun-2026
Jul-2026
Aug-2026
MoM %
THC/CBD/CBG/CBN/CBC 2:1:1:1:1 Razzleberry Entourage Gummies (200mg THC, 40mg CBD, 40mg CBG, 40mg CBN, 40mg CBC)
Edible
>10
>10
>10
9
1
+45.4%
Blast Pop Gummies 10-Pack (200mg)
Edible
6
9
>10
3
2
-18.8%
Blueberry Lemonade Gummies 10-Pack (200mg)
Edible
3
5
1
1
3
-53.8%
Tropic Punch Rosin Gummies 10-Pack (200mg)
Edible
>10
>10
>10
6
4
+43.1%
Peaches And Cream Gummies 10-Pack (200mg)
Edible
2
3
3
2
5
-55.0%
Dazzleberry Entourage Gummies (200mg)
Edible
>10
>10
>10
>10
6
THC/CBN 2:1 Berry Medley Nighttime Gummies 10-Pack (200mg THC, 100mg CBN)
Edible
>10
>10
>10
7
7
-33.7%
Blood Orange Gummy (200mg)
Edible
>10
>10
>10
>10
8
Cherry Berry Gummies 10-Pack (200mg)
Edible
7
6
6
>10
9
Cranberry Vegan Friendly Gummies 10-Pack (200mg)
Edible
>10
10
>10
>10
10
View product & sales data

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Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.

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