.svg){kind=small}
Sep-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
Silly Nice is stocked at 92 licensed dispensaries across New York, with the deepest coverage in New York, Brooklyn, Staten Island, Queens, and Rochester. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
Silly Nice concentrated its September 2026 mix in Concentrates at 73.67% share while holding rank 26 in New York Concentrates, with category sales down 40.43% year over year and 11.29% month over month; Vapor Pens held 9.74% share with sales down 4.81% YoY and 7.81% MoM. Flower dropped to 16.59% share with sales down 82.06% YoY and 29.72% MoM, while average brand price declined 5.24% YoY to $44.94. The pattern implies a deliberate tilt toward Concentrates and a defensive posture in Vapor Pens to buffer category volatility, with the steep Flower contraction signaling a repositioning away from low-velocity segments rather than broad discount-led volume chasing.
With Concentrates anchoring nearly three-quarters of sales and ranking 26th in New York, the mix shift concentrates risk and upside in one category while Vapor Pens’ smaller 9.74% share and lighter 4.81% YoY decline create a diversification hedge; the combined effect is a tighter focus on loyalty-driven formats versus breadth. The 11.29% MoM decline in Concentrates alongside a 29.72% MoM drop in Flower suggests demand sensitivity to assortment depth and regional rank positioning, implying that stabilization will come from SKU rationalization in Concentrates and targeted retention in Vapor Pens rather than re-expanding Flower exposure.
Competitive Landscape
Silly Nice sits at rank 26 in NY Concentrates in September 2026, sliding 10 spots from rank 16 year over year and down 1 position from rank 25 in June 2026, while its peak at rank 9 in November 2024 marks a 17-place gap from today; meanwhile, Mfny (Marijuana Farms New York) held rank 1 both this year and last year as its sales rose 43.7% year over year, and UMAMII climbed from rank 21 to rank 4 on 680.1% sales growth, indicating that share is consolidating among ascending leaders while mid-pack brands cede positions. Compared with RYTHM, which improved from rank 4 to rank 2 alongside 43.7% year-over-year sales growth, Silly Nice’s 10-rank annual decline and 1-rank slide over the last three months point to lost velocity relative to rivals; the trajectory from rank 9 in November 2024 to rank 26 in September 2026 implies that without a turnaround in conversion or assortment refresh, Silly Nice is likely to remain outside the top 20 as leaders widen the gap.
Notable Products
Frosted Flower (3.5g) posted the steepest decline at -31.8% and slid to rank 4, while Hybrid THCA Diamond Powder (1g) fell -15.9% at rank 2, signaling a pullback in non-core formats. Hybrid Solventless Bubble Hash (1g) held rank 1 despite a -9.1% dip, and Pink Stardust Distillate Cartridge (1g) inched up +5.5% at rank 5, indicating only selective traction in Vapor Pens. With three Concentrates in the top six and Flower entries both down more than -24%, the mix tilts toward hash-led SKUs and away from traditional Flower, implying Silly Nice’s commercial direction is consolidating around solventless and THCA derivatives rather than breadth in Flower.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
