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Jul-2025
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Overview
Market Insights Snapshot
Silly Nice has shown a consistent presence in the New York market, particularly in the Concentrates category. Over the months from April to July 2025, the brand maintained its position within the top 15, though it experienced a slight dip from 13th to 15th place in June before recovering to 14th in July. Despite this fluctuation, Silly Nice's sales figures in this category reveal a notable trend, with a peak in May followed by a decline in July. In contrast, the Flower category did not see Silly Nice breaking into the top 30, indicating potential areas for growth or strategic adjustments.
In the Vapor Pens category, Silly Nice was ranked 88th in April in New York, but did not appear in the top 30 in subsequent months. This absence suggests a challenge in maintaining a competitive edge or possibly a shift in consumer preferences. The brand's initial sales figure in this category was relatively modest, which might have contributed to its lower visibility. These movements across categories highlight Silly Nice's varying performance and suggest areas where the brand might focus its efforts to enhance its market position. For a deeper dive into these trends, more detailed data and analysis would be required.
Competitive Landscape
In the New York concentrates market, Silly Nice has experienced a relatively stable yet challenging position, consistently ranking between 13th and 15th from April to July 2025. This stability, however, contrasts with the more dynamic movements of competitors such as Glenna's, which saw a notable drop from 6th to 13th, and Happy Cabbage Farms, which fell from 10th to 15th. Despite these shifts, Silly Nice's sales have shown resilience, with a slight dip in July but maintaining a competitive edge over Hashtag Honey, which remained consistently lower in rank and sales. Meanwhile, House of Sacci demonstrated a positive trajectory, climbing from 15th to 12th, suggesting an increasing market presence that Silly Nice may need to address to maintain its position. Overall, while Silly Nice has managed to hold its ground, the fluctuating ranks of its competitors highlight the need for strategic adjustments to enhance its competitive standing in this dynamic market.
Notable Products
In July 2025, Silly Nice's top-performing product was THCA Diamond Powder (0.5g) from the Concentrates category, maintaining its first-place ranking for four consecutive months with sales of 970 units. Papaya Wine Infused Frosted Flower (3.5g) held steady at the second position, showing a slight recovery in sales from June. Sifted Bubble Hash (1g) rose to the third spot in June and maintained this position in July, while Frosted Hash Ball (1g) slipped from third to fourth place. Infused Frosted Flower (3.5g) remained in fifth place, consistent with its performance in June. Overall, Silly Nice's product rankings showed minor fluctuations, with the top two products demonstrating stable performance over recent months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
