.svg){kind=small}
Sep-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
So Dope is stocked at 28 licensed dispensaries across New York, with the deepest coverage in New York, Brooklyn, Peekskill, Queens, and The Bronx. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
So Dope’s category mix in September 2026 is concentrated in Flower at 87.93% share with year-over-year growth of 241.97% and month-over-month growth of 76.38%, while Concentrates hold 7.05% share with 347.59% YoY but a -21.72% MoM decline. Pre-Roll sits at 4.39% share with -41.55% YoY and -29.45% MoM, and Vapor Pens account for 0.63% share with -93.63% YoY and -43.04% MoM; alongside this shift, average price fell 25.79% YoY to $28.94, and the brand’s rank in Flower in New York is 79. The pattern indicates a pivot to high-velocity Flower volume supported by price compression, while non-Flower formats are retrenching, implying a deliberate resource concentration where sell-through is accelerating and peripheral categories are being deprioritized.
The mix shift toward Flower gaining 76.38% MoM and 241.97% YoY while Pre-Roll and Vapor Pens decline -29.45% MoM and -43.04% MoM suggests portfolio pruning toward the fastest-moving format, with Concentrates’ -21.72% MoM despite 347.59% YoY hinting at volatility rather than sustained expansion. Combined with a 25.79% YoY drop in average price and a 79 rank position in Flower in New York, the configuration implies a scale-through-value stance in core Flower to win share-of-voice at shelf, while secondary categories are positioned as optional rather than growth engines.
Competitive Landscape
So Dope sits at rank #79 in New York Flower for September 2026, a 73-place climb from #152 year over year, and a 28-place improvement from #107 in June 2026; however, it remains 5 spots below its peak at #74 from March 2026. In contrast, Find. advanced from #5 to #1 while growing sales 16.2% year over year, and Grassroots moved from #15 to #2 with a 150.3% year-over-year sales increase, indicating that category leaders are consolidating share faster than mid-tier climbers. The pattern implies So Dope’s rank trajectory is upward but outpaced by top competitors, signaling the need to convert rank recovery into sustained share gains before the gap to the top 5 widens.
Notable Products
Sour Diesel (3.5g) delivered the most dramatic move in September 2026, surging 584.99% month over month to rank 1, while Harlem 21 (3.5g) fell 61.07% and slipped to rank 9. Grand Daddy Candy (3.5g) also advanced 71.45% and sat at rank 6, contrasting with Harlem 21 Pre-Roll (1g) which declined 27.72% at rank 5 and flagged the format’s softness. Flower dominated concentration with at least eight of the top ten SKUs, and the month’s upside was anchored by one outsized Flower winner alongside a Pre-Roll pullback, implying So Dope is tilting assortment and demand toward terp-forward Flower strains over single-stick formats.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
