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Apr-2026
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Overview
Market Insights Snapshot
Soft Power Sweets has shown a steady presence in the New York edibles market, maintaining a position within the top 30 brands from January to April 2026. Despite fluctuations, their rank has hovered between 27th and 30th, indicating consistent performance in a competitive market. Notably, there was a peak in February when they reached the 27th position, correlating with a sales increase to $100,719, which was their highest in the observed period. However, by April, their rank slightly dipped back to 29th, suggesting potential challenges in sustaining growth momentum.
The absence of Soft Power Sweets in the top 30 rankings for any other state or province during these months highlights a potential area for growth and expansion. Their focused presence in New York suggests a strong local brand identity, but it also underscores the opportunity to explore and penetrate other markets. This limited geographic footprint could be both a vulnerability and an opportunity, depending on how the brand strategizes its expansion efforts. The data suggests that while Soft Power Sweets has carved out a niche in New York, scaling this success to other regions could be key to their future growth.
Competitive Landscape
In the competitive landscape of the Edible category in New York, Soft Power Sweets has demonstrated a consistent presence, maintaining a rank within the top 30 brands from January to April 2026. Despite a slight dip from 27th to 29th place in April, Soft Power Sweets has shown resilience against competitors such as Punch Extracts / Punch Edibles, which experienced a more volatile ranking, dropping out of the top 20 in March. Meanwhile, Kiva Chocolate and Dark Star have shown upward trends, with Kiva Chocolate improving its position from 34th to 28th and Dark Star climbing from 40th to 30th. Notably, Gezoont surpassed Soft Power Sweets in April, moving up to 27th place. These dynamics suggest that while Soft Power Sweets maintains a stable market presence, there is a need to strategize for growth to counteract the upward momentum of competitors and regain a higher rank.
Notable Products
In April 2026, the top-performing product from Soft Power Sweets was the Loosies - CBD/THC 1:5 Sour Blue Raspberry Gummies 10-Pack, maintaining its number one rank consistently since January. This product achieved a notable sales figure of 1044 units. Following closely, the Loosies - CBD/CBG/THC 1:1:5 Orange Cream Gummies 10-Pack held steady in the second position, showing an increase in sales from March to April. The Loosies - CBG/CBD/THC 1:1:5 Fruity Punch Brick Gummies 10-Pack remained in third place, with stable sales figures. A new entry, Loosie- 10:2 THC/CBG Fruity Punch Gummy 10-Pack, debuted in April at the fourth rank, while the Dulce de Leche Chocolate Caramel 2-Pack maintained its fifth position from March.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
