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Jan-2026
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Overview
Market Insights Snapshot
In the New York market, Stone Road's performance in the Flower category has seen some fluctuations over the past few months. Starting at a rank of 18 in October 2025, the brand experienced a decline, dropping to 26 in December before slightly recovering to the 22nd position by January 2026. This movement indicates a competitive landscape where maintaining a steady position can be challenging. Despite the rank fluctuations, Stone Road's sales figures in this category remained relatively stable, with a slight recovery noted in January. This suggests resilience in their product offerings amidst the competitive pressures in New York's Flower market.
In contrast, Stone Road's performance in the Pre-Roll category in New York shows a positive trend. Although starting outside the top 30 at rank 73 in October, the brand made significant strides, climbing to the 49th position by January 2026. This upward movement is indicative of increased consumer interest and possibly successful marketing strategies or product improvements. The sales trajectory supports this trend, with a notable increase from October to December, followed by a slight dip in January. However, the brand still remains outside the top 30, highlighting the potential for further growth and the need for continued strategic efforts to enhance their market presence in the Pre-Roll category.
Competitive Landscape
In the competitive landscape of the New York flower category, Stone Road has experienced fluctuations in its ranking, moving from 18th in October 2025 to 22nd by January 2026. Despite a dip in November, Stone Road's sales showed resilience with a recovery in December and January. This performance is notable when compared to 1937, which saw a more significant drop in ranking and sales over the same period, indicating potential challenges in maintaining market share. Meanwhile, Platinum Reserve consistently outperformed Stone Road, maintaining a higher rank and sales volume. Florist Farms also demonstrated a strong upward trend, surpassing Stone Road in January 2026. These dynamics suggest that while Stone Road remains a competitive player, there is a need for strategic initiatives to bolster its market position amidst strong competition from both established and emerging brands.
Notable Products
In January 2026, the top-performing product for Stone Road was the Iced Lemonade Infused Pre-Ground (14g) in the Flower category, maintaining its number one rank from the previous two months with sales of 2339 units. The Mango Sherbet Infused Pre-Ground (14g) rose to the second position, showing an increase in rank and sales from December 2025. Northern Lights Infused Pre-Ground (14g) saw a slight drop to third place, despite consistent sales. Sweet Banana Haze Infused Pre-Roll (1g) improved its ranking from fifth to fourth, demonstrating steady demand in the Pre-Roll category. Peach Sorbet Diamond and Bubble Hash Infused Pre-Roll (1g) re-entered the rankings at fifth position, indicating a notable resurgence in popularity.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
