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May-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
In May 2026, RIPPED (Canada) concentrated 85.94% of sales in Flower with year-over-year growth of 153.84% but a month-over-month dip of 4.54%, while Pre-Roll held 7.47% share with year-over-year decline of 60.01% and month-over-month decline of 5.88%. Vapor Pens contributed 6.40% share with a 7.38% year-over-year lift but a 21.94% month-over-month drop, and Beverage was 0.18% share with year-over-year decline of 53.12% and month-over-month decline of 58.89%. With average price up 134.11% year over year to one dollar figure and brand sales up 69.80% year over year, the mix signals a pivot toward higher-priced Flower even as short-term momentum softens in May 2026, implying category concentration risk alongside pricing-led gains.
Holding rank 24 in Flower in New York while Flower commands 85.94% share and Vapor Pens falls 21.94% month over month indicates positioning anchored in a single growth engine with limited diversification, as Pre-Roll’s 60.01% year-over-year decline and Beverage’s 58.89% month-over-month contraction narrow cross-category reach. The combination of a 153.84% year-over-year surge in Flower and a 4.54% month-over-month pullback suggests reliance on episodic spikes rather than steady breadth, implying that sustaining brand sales growth of 69.80% year over year will depend on stabilizing Flower velocity and selectively rebuilding secondary categories to reduce volatility.
Competitive Landscape
RIPPED (Canada) sits at rank 24 in NY Flower for May 2026, down 3 positions from rank 21 in February 2026, with no year-over-year rank available and a prior peak of rank 19 in November 2025; by contrast, Leal advanced to rank 1 with a year-over-year climb of 11 positions and 109.31% sales growth, while Dank. By Definition holds rank 2 despite a 1-position year-over-year gain paired with a 38.05% sales decline. The three-month slide of 14.3% in rank position terms (from 21 to 24) coincides with top-tier consolidation—RYTHM moved up 10 ranks year over year to rank 4 with 45.82% sales growth—which implies RIPPED (Canada) is losing relative shelf velocity to leaders that are widening gaps through faster share capture.
Notable Products
Blue Imagination Milled (7g) posted the steepest decline in May 2026 at -34.4% MoM while holding rank 2, contrasting with Rolls Pre-Roll 3-Pack (1.5g) up 10.1% MoM at rank 1; the gap signals a pivot in demand away from a key Flower SKU toward a leading Pre-Roll. Sour x Papaya Milled (7g) fell -12.1% MoM at rank 3, and Sativa Blend (3.5g) slipped -2.3% at rank 4, while White Widow Infused Ready To Roll (14g) gained 11.4% at rank 8; with seven of the top ten SKUs in Flower, mix risk concentrates in a category showing divergent trends between infused and milled formats. Deadhead OG Infused Ground (14g) in rank 7 grew 2.6% MoM and Wedding Cake Infused Ground (14g) sits at rank 10 with $78,370 in sales, whereas Blueberry Kush Infused Pre-Ground (7g) jumped 33.0% at rank 5; the combined pattern implies RIPPED (Canada) is leaning into infused Flower while legacy milled Flower softens, nudging portfolio emphasis toward higher-potency ready-to-roll formats.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
