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Aug-2025
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Overview
Market Insights Snapshot
Superior (NV) has shown a varied performance across different cannabis categories in Nevada. In the Flower category, the brand maintained a presence within the top 20 brands, experiencing a slight dip from rank 12 in May 2025 to rank 18 in July 2025, before recovering to rank 15 in August 2025. This fluctuation in rankings coincided with a decrease in sales from May to June, followed by a recovery in July. Despite the ups and downs, Superior (NV) has managed to stay competitive in the Flower category, indicating a resilient market presence. This resilience is critical as it suggests the brand's ability to adapt and respond to market dynamics, which is a promising sign for future performance.
In contrast, the Pre-Roll category presented more challenges for Superior (NV) in Nevada. The brand started at rank 14 in May 2025 but dropped to rank 26 by August 2025, indicating a struggle to maintain its position among the top competitors. This decline in ranking was accompanied by a noticeable decrease in sales, with August figures significantly lower than those in May. Falling out of the top 30 in this category would be a concerning development, highlighting the competitive pressure in the Pre-Roll market segment. The brand's ability to navigate these challenges will be crucial as it seeks to regain its footing and improve its standing in this category.
Competitive Landscape
In the competitive landscape of the Flower category in Nevada, Superior (NV) has experienced notable fluctuations in its market position from May to August 2025. Initially ranked 12th in May, Superior (NV) saw a decline to 18th in July before rebounding slightly to 15th in August. This volatility in rank suggests challenges in maintaining consistent market share amidst fierce competition. For instance, &Shine demonstrated a more stable performance, peaking at 12th in June and maintaining a rank within the top 16 throughout the period. Meanwhile, Neon Moon and Hustler's Ambition consistently outperformed Superior (NV), with Neon Moon even achieving a top 10 rank in May and July. Despite these challenges, Superior (NV)'s sales figures indicate resilience, with a noticeable increase in August, suggesting potential for recovery and growth if strategic adjustments are made.
Notable Products
In August 2025, Superior (NV) saw Alien Moon Pie (14g) leading the sales as the top-performing product, ranking first with sales of 2120 units. Following closely, Garlic Mints Pre-Roll (1g) secured the second position, while Alien Moon Pie Pre-Roll (1g) took the third spot. Hawaiian Punch (14g) ranked fourth, showcasing strong performance in the Flower category. Notably, Leftovers Pre-Roll (1g) experienced a drop in its ranking, moving from first place in June and July to fifth in August. This shift indicates a competitive landscape where new products have gained popularity over the summer months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
