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Oct-2025
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Overview
Market Insights Snapshot
Superior (NV) has shown a noticeable decline in its performance across several categories in the state of Nevada. In the Flower category, the brand's ranking fell from 14th in July 2025 to 24th by October 2025. This decline is accompanied by a decrease in sales, which dropped from approximately $511,648 in July to $267,465 in October. Such a downward trend suggests that Superior (NV) is facing increased competition or other market challenges in the Flower category. The brand's ability to maintain its position within the top 30, albeit lower, indicates that it still holds a significant presence in the market, but the consistent drop in sales and rank is a concern that could impact its future performance if not addressed.
The situation is slightly more challenging for Superior (NV) in the Pre-Roll category within Nevada. Starting at 15th place in July 2025, the brand's ranking fell out of the top 30 by October 2025, landing at 40th. This steep decline is mirrored by a significant reduction in sales, which plummeted from $113,544 in July to just $34,887 by October. The inability to maintain a top-30 position suggests that Superior (NV) is struggling more in the Pre-Roll category compared to Flower. This performance could be attributed to various factors such as market saturation, shifts in consumer preferences, or strategic missteps. The absence from the top 30 indicates a need for strategic evaluation and adjustment to regain competitiveness in this category.
Competitive Landscape
In the competitive landscape of the Flower category in Nevada, Superior (NV) has experienced notable shifts in its market position from July to October 2025. Initially ranked 14th in July, Superior (NV) saw a decline to 24th by October, indicating a downward trend in both rank and sales. This decline is contrasted by the performance of competitors such as Deep Roots Harvest, which surged from outside the top 20 in July to 22nd in October, and Polaris MMJ, which improved its rank from 32nd in July to 23rd in October. Meanwhile, GB Sciences experienced fluctuations but maintained a relatively stable presence, ending at 26th in October. The competitive dynamics suggest that while Superior (NV) has faced challenges, there is a significant opportunity to regain market share by analyzing the strategies of rising brands like Deep Roots Harvest and Polaris MMJ.
Notable Products
In October 2025, Hawaiian Punch (14g) emerged as the top-performing product for Superior (NV), climbing to the number one rank after not being ranked in previous months. Leftovers (3.5g) made a strong debut at the second position, highlighting its growing popularity. Alien Moon Pie (14g), previously ranked first in August, fell to the third position, indicating a significant drop in sales momentum. Zoap (14g) improved its standing, moving up to fourth place from fifth in September. Governmint Oasis Pre-Roll (1g) maintained a steady presence, securing the fifth rank with consistent sales figures. Hawaiian Punch (14g) led the sales with 1619 units sold in October.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
