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Apr-2025
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Overview
Market Insights Snapshot
Superior (NV) has shown varied performance across different product categories in the Nevada market. In the Flower category, the brand experienced a significant fluctuation in rankings over the first four months of 2025. Starting strong in January with a rank of 12, the brand's position dropped to 28 by March, only to recover to 14 in April. This suggests a volatile market presence, potentially influenced by seasonal demand or competitive dynamics. The sales figures reflect this trend, with a decline from January to March followed by an upswing in April. This pattern indicates potential challenges in maintaining consistent market traction, though the recovery in April could signal strategic adjustments that paid off.
In the Pre-Roll category, Superior (NV) also faced challenges in maintaining a steady rank. The brand began the year at 13th place, then fell to 22nd in February, before slightly improving to 21st in March, and further climbing to 14th in April. Despite these fluctuations, Superior (NV) managed to stay within the top 30 brands each month, which is a positive indicator of its resilience in this category. The sales trajectory shows a similar trend of decline followed by recovery, with April sales figures indicating a notable improvement from February. The ability to rebound in rankings and sales suggests that Superior (NV) is effectively navigating the competitive landscape in Nevada's Pre-Roll segment.
Competitive Landscape
In the competitive landscape of the Flower category in Nevada, Superior (NV) has experienced notable fluctuations in its ranking and sales performance from January to April 2025. Starting the year strong at 12th place, Superior (NV) faced a dip to 18th in February and further to 28th in March, before rebounding to 14th in April. This volatility suggests a challenging market environment, possibly due to intensified competition. For instance, Green Life Productions improved its position from 16th in January to 8th in March, before settling at 16th in April, indicating a competitive edge during the early months. Meanwhile, Summa Cannabis made a significant leap from outside the top 20 in January to 11th in February, maintaining a competitive rank through April. Additionally, Good Green consistently climbed the ranks, reaching 12th by April, while &Shine maintained a strong presence, despite missing March data, indicating robust sales performance. These dynamics highlight the competitive pressures Superior (NV) faces, emphasizing the need for strategic adjustments to regain and sustain higher market positions.
Notable Products
In April 2025, Hawaiian Punch Pre-Roll (1g) led the sales for Superior (NV), maintaining its top position from March with a significant sales figure of 4605. Governmint Oasis Pre-Roll (1g) held steady in second place, consistent with its ranking since February, with sales reaching 2223. New to the top rankings, Super Lemon Haze Pre-Roll (1g) emerged in third place, followed by Garlic Mints Pre-Roll (1g) in fourth. Hawaiian Punch (3.5g) entered the rankings in fifth place, indicating a strong performance in the Flower category. Overall, while the top two products maintained their positions, the introduction of new entries in April suggests a dynamic shift in consumer preferences within Superior (NV)'s offerings.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
