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Nov-2025
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Overview
Market Insights Snapshot
Garcia Hand Picked has shown varied performance across different states and product categories in recent months. In Massachusetts, the brand's Flower category has seen fluctuations, moving from 32nd position in August and September to 24th in October, before slightly dropping to 28th in November. This indicates a significant improvement in October, suggesting a positive reception or strategic moves that month, despite the subsequent drop. Conversely, their Pre-Roll category in Massachusetts has consistently remained outside the top 30, with rankings in the 80s and 90s, highlighting a potential area for growth or reevaluation.
In Maryland, Garcia Hand Picked has maintained a stronger presence, particularly in the Flower category. The brand improved its ranking from 18th in August to 12th in October, before settling at 14th in November. This consistent top 20 placement indicates a robust market position. The Edible category, while not as strong, has remained stable, only slightly dropping from 24th to 26th in November. In Michigan, the Flower category ranking saw a notable jump from 56th in October to 39th in November, suggesting a positive shift in consumer preference or market strategy. However, the brand's absence from the top 30 in Michigan for other categories underscores potential opportunities for expansion or improvement in those segments.
Competitive Landscape
In the competitive landscape of the Maryland flower category, Garcia Hand Picked has experienced notable fluctuations in its ranking over the months from August to November 2025. Starting at the 18th position in August, Garcia Hand Picked saw a dip to 19th in September but then climbed to 12th in October before settling at 14th in November. This upward trajectory from September to October indicates a positive response to their offerings, although the slight drop in November suggests ongoing competitive pressures. Notably, Kind Tree Cannabis consistently outperformed Garcia Hand Picked, maintaining higher ranks and sales figures, peaking at 10th in October. Meanwhile, Modern Flower also posed a competitive challenge, achieving a peak rank of 6th in September, although it fell below Garcia Hand Picked in October and November. Roll One / R.O. and JustFLOWR (MA) also remained competitive, with Roll One / R.O. consistently ranking higher than Garcia Hand Picked except in October. These dynamics highlight the competitive intensity in the Maryland flower market and the need for Garcia Hand Picked to continue innovating to improve its market position.
Notable Products
In November 2025, LA Baker (3.5g) continued its dominance as the top-performing product for Garcia Hand Picked, holding steady at the number one rank for four consecutive months with sales of 11,375 units. Florida Kush (3.5g) maintained its strong performance, ranking second for the second month in a row with an upward trend in sales from previous months. The Burmese Mimosa Pre-Roll 2-Pack (1g) made a notable entry into the rankings, climbing to third place in November with significant sales growth. Mad Honey Pre-Roll 2-Pack (1g) experienced a slight drop, moving from third to fourth place, while Wingsuit (3.5g) entered the rankings at fifth place. Overall, the rankings show a dynamic shift with new entries and consistent performers in the top spots.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
