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Oct-2025
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Overview
Market Insights Snapshot
In the state of Massachusetts, Garcia Hand Picked has shown a significant upward movement in the Flower category, climbing from a rank of 32 in August and September to 24 in October. This improvement is accompanied by a notable increase in sales, suggesting a growing consumer interest and market penetration in this category. Conversely, the brand's performance in the Pre-Roll category remains less impressive, consistently ranking outside the top 30, with positions hovering around the 80s. This indicates potential challenges in capturing a larger market share within this segment in Massachusetts.
In Maryland, Garcia Hand Picked has maintained a steady presence in the Edible category, consistently ranking 24th from August to October. This stability suggests a solid consumer base for their edible products. The Flower category, however, has seen a remarkable improvement, with the brand climbing from 19th in September to 11th in October, reflecting a significant gain in market traction. The Pre-Roll category also indicates positive movement, improving from 17th in August to 14th in October. On the other hand, in Michigan, the brand's presence in the Flower category has been declining, dropping from 37th in July to 53rd in October, pointing towards potential market challenges or increased competition.
Competitive Landscape
In the Maryland flower category, Garcia Hand Picked has shown a notable improvement in its ranking, climbing from 19th in September 2025 to 11th in October 2025. This upward trajectory is significant, especially given the competitive landscape. For instance, Kind Tree Cannabis also improved its rank from 14th in September to 9th in October, while Curio Wellness experienced a decline, dropping from 10th to 12th in the same period. Despite Grassroots achieving a higher rank than Garcia Hand Picked in September, it fell to 13th in October, indicating a potential shift in consumer preferences. Meanwhile, Grow West Cannabis Company maintained a relatively stable position, only slightly dropping from 8th to 10th. Garcia Hand Picked's sales in October 2025 surpassed its previous months, suggesting effective marketing strategies or product offerings that resonate well with consumers, positioning it as a brand to watch in the Maryland market.
Notable Products
In October 2025, LA Baker (3.5g) maintained its top position in the Flower category for Garcia Hand Picked, with a notable sales figure of 11,843. Florida Kush (3.5g) rose to the second position, showing a significant recovery from its absence in September. Mad Honey Pre-Roll 2-Pack (1g) consistently held the third rank in the Pre-Roll category, indicating steady demand across months. Wingsuit (3.5g) entered the rankings for the first time at fourth place in the Flower category, demonstrating potential growth. Double Doobie - LA Baker Pre-Roll 2-Pack (1g) debuted at fifth in the Pre-Roll category, suggesting an expansion in product popularity.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
