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Aug-2025
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Overview
Market Insights Snapshot
In Massachusetts, Garcia Hand Picked has shown a noticeable upward trend in the Flower category, moving from a rank of 50 in May 2025 to 31 by July 2025, although it slightly dipped to 33 in August. This indicates a growing presence and acceptance in the market, despite a slight setback in the last month. In terms of sales, the brand saw a significant jump in July, reaching $472,095, which suggests a strong consumer response to their products during that period. However, their performance in the Pre-Roll category has been less impressive, consistently ranking outside the top 70, highlighting a potential area for growth or improvement.
Meanwhile, in Maryland, Garcia Hand Picked has maintained a solid position in the Flower category, with rankings fluctuating between 11 and 17 over the summer months of 2025. This stability, alongside strong sales figures exceeding $1.2 million in August, underscores their strong foothold in this market. However, the brand's presence in the Edible category is less consistent, appearing in the top 30 only twice over the observed period. In Michigan, the Flower category saw a notable improvement in July, reaching a rank of 34, but this was followed by a decline in August, indicating a volatile performance that may require strategic adjustments to maintain momentum.
Competitive Landscape
In the competitive landscape of the Maryland flower category, Garcia Hand Picked has experienced notable fluctuations in its market position over the summer of 2025. Initially ranked 13th in May, the brand saw a brief improvement to 11th place in June before experiencing a decline to 16th in July and 17th in August. This downward trend in rank coincides with a decrease in sales from May to August. In contrast, Nature's Heritage maintained a relatively stable position, consistently ranking between 16th and 18th, while Modern Flower showed steady performance, slightly improving from 15th to 16th place by August. (the) Essence demonstrated a positive trajectory, climbing from 18th to 15th, with a significant increase in sales. Meanwhile, Happy Eddie made a remarkable leap from outside the top 20 in May to 19th place by August, indicating a potential emerging competitor. These dynamics suggest that while Garcia Hand Picked faces challenges in maintaining its rank, there is an opportunity to strategize against both stable and ascending competitors in the Maryland market.
Notable Products
In August 2025, LA Baker 3.5g emerged as the top-performing product for Garcia Hand Picked, climbing from the fourth position in July to first place, with notable sales of 12,675 units. The Florida Kush Pre-Roll 2-Pack 1g maintained its strong performance, holding steady at the second rank, following its third-place ranking in July. Florida Kush 3.5g experienced a significant drop in rank, moving from first place in July to third in August, indicating a decline in sales momentum. The Mad Honey Pre-Roll 2-Pack 1g entered the rankings for the first time, capturing the fourth position. Meanwhile, Mad Honey 3.5g also made its debut on the list, securing the fifth spot, highlighting a growing interest in new product offerings.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
