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Dec-2025
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Overview
Market Insights Snapshot
Sweetwater Farms has shown a consistent performance in the Washington market, particularly in the Flower category. Their ranking improved from 13th in October 2025 to 8th in November and maintained that position in December. This upward movement is indicative of a strong foothold in the Flower category, supported by a steady increase in sales from $415,551 in October to $480,241 in December. In contrast, their presence in the Pre-Roll category has been less stable, with rankings fluctuating slightly, ending December at 52nd. Despite these fluctuations, sales in this category have shown a positive trend, suggesting potential for growth if the brand can solidify its position.
In the Vapor Pens category, Sweetwater Farms made a notable entry into the rankings in December 2025, securing the 93rd position. This marks their first appearance in the top 100 for this category, indicating a potential area for expansion. However, the absence of a ranking in the preceding months highlights a gap that the brand may need to address to establish a more competitive stance. The entry into the Vapor Pens category could signify a strategic pivot or expansion effort by Sweetwater Farms as they diversify their product offerings in Washington. This diversification strategy could be key to enhancing their market share across different product categories.
Competitive Landscape
In the competitive landscape of the Flower category in Washington, Sweetwater Farms has shown resilience and adaptability amidst fluctuating market dynamics. Over the last quarter of 2025, Sweetwater Farms experienced a notable improvement in rank, climbing from 13th in October to 8th in November and maintaining this position through December. This upward trend in rank is indicative of a positive reception to their offerings, despite facing stiff competition. For instance, Fifty Fold also improved its rank significantly, moving from 13th in September to 6th in December, suggesting a competitive push in the market. Meanwhile, Lifted Cannabis Co consistently held a higher rank, albeit with a slight dip from 6th to 7th in December, indicating stable yet slightly declining sales performance. Viking Cannabis and Momma Chan Farms also demonstrated dynamic movements, with Viking Cannabis peaking at 7th in November and Momma Chan Farms making a significant leap from 15th to 10th by December. These shifts highlight the competitive pressure Sweetwater Farms faces, yet their ability to maintain a top 10 position suggests effective strategies in capturing consumer interest and driving sales.
Notable Products
In December 2025, Greasy Grapezz Pre-Roll 2-Pack (1g) reclaimed its top position as the leading product for Sweetwater Farms, with impressive sales of 1,744 units. Alaskan Thunder Fuck (3.5g) maintained a strong performance, ranking second, a slight drop from its first-place position in November. Raspberry Bellini Pre-Roll 2-Pack (1g) entered the rankings in December, securing the third spot with notable sales figures. Huckleberry Pie (3.5g) saw a decline, moving from the top rank in October to fourth place in December. Notably, Raspberry Bellini (3.5g) emerged in December's rankings at fourth place, indicating a growing interest in this flower category.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
