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Where to Buy
Swisher is stocked at 359 licensed dispensaries across Michigan, with the deepest coverage in Detroit, New Buffalo, Grand Rapids, Monroe, and Flint. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
Swisher’s mix in August 2026 is concentrated in Pre-Roll at 88.03% share, with Flower at 11.97% share, and the brand sits at rank 14 in Michigan Pre-Roll. Pre-Roll sales grew 42.15% year over year and 51.72% month over month, while Flower expanded 249.27% month over month after a negligible base and carries a much higher average price of $76.65 versus $11.99 for Pre-Roll. With overall brand sales up 61.48% year over year and the average price down 35.86%, the pattern indicates volume-led gains are concentrated in Pre-Roll while the rapid monthly Flower surge is a small but high-ticket extension that has not yet shifted the core.
The divergence between a 51.72% month-over-month lift in Pre-Roll and a 249.27% month-over-month spike in Flower, alongside rank 14 in Michigan Pre-Roll and an average price decline of 35.86%, implies Swisher is trading price for velocity in its anchor category while testing premium positioning in Flower. The 88.03% Pre-Roll share paired with 42.15% year-over-year category growth suggests sustained scale, whereas the 11.97% Flower share with outsized pricing signals a margin-mix lever that can elevate revenue quality without displacing the Pre-Roll-led rank trajectory; the implication is a barbell strategy where Pre-Roll defends distribution and Flower targets incremental value.
Competitive Landscape
Swisher sits at rank #14 in MI Pre-Roll in August 2026, a 1-position improvement from #15 year over year, but down 1 spot from #13 three months ago, indicating short-term slippage despite a modest YoY gain; meanwhile, Jeeter held #1 with a 3.2% YoY sales lift and Pro Gro climbed from #9 to #4 on a 77.9% YoY increase, outpacing Swisher’s rank trajectory. Swisher’s peak at #10 in May 2025 versus #14 now, alongside Cali-Blaze staying flat at #2 despite a 40.3% YoY sales decline and Goodlyfe Farms slipping from #4 to #5 with a 41.0% YoY drop, suggests that Swisher’s limited rank recovery is being boxed out by faster climbers and resilient share holders; the thesis is that a mild YoY rank uptick paired with quarter-over-quarter erosion implies plateauing competitiveness unless momentum turns in the next cycle.
Notable Products
Strawberry Kiss Infused Blunt (1.5g) posted the standout move in August 2026 with a 96.6% month-over-month surge, vaulting to rank 1, while Watermelon Infused Blunt (1.5g) also expanded 68.5% to rank 3. Within the same period, Watermelon Infused Blunt 5-Pack (2.5g) advanced to rank 2 with a 45.0% gain, and Peach Mango Infused Blunt 5-Pack (2.5g) climbed on a 60.2% rise, indicating multi-pack strength alongside single-stick outperformance. Eight of the top ten are flavored Pre-Roll SKUs concentrated in 1.5g singles and 2.5g 5-packs, with Classic Grape formats diverging at 39.9% growth for the 1.5g versus just 0.9% for the 2.5g, implying format sensitivity by flavor rather than a uniform pack-size lift. The pattern points to a portfolio skew toward flavor-led trial in singles amplified by selective multi-pack adoption, suggesting Swisher’s near-term commercial direction favors flavor variety with targeted 5-pack bets rather than broad pack-size expansion.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
