Nov-2025
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Overview
Market Insights Snapshot
The Crop Shop has demonstrated a notable upward trajectory in the Oregon flower category over the past few months. Starting from a rank of 57 in August 2025, the brand has made significant strides, climbing to the 22nd position by November 2025. This positive movement is noteworthy, especially considering that they were not even in the top 30 in August. The increase in sales from approximately $114,037 in August to $227,525 in November underscores the brand's growing popularity and market penetration. Such a trend suggests a strengthening brand presence and possibly an effective strategy in product offerings or marketing within the state.
While The Crop Shop has shown impressive growth in Oregon, the absence of rankings in other states or categories indicates areas where the brand might not yet have a significant footprint. It is crucial to note that not appearing in the top 30 in other markets can be viewed as both a challenge and an opportunity for expansion. The brand's focus on the flower category in Oregon seems to be paying off, but exploring diversification or entry into other states could potentially widen their market reach. The current data provides a snapshot of success in one area, hinting at potential growth opportunities in others.
Competitive Landscape
In the competitive landscape of the Oregon flower market, The Crop Shop has demonstrated a notable upward trajectory in its ranking over the past few months. Starting from a rank of 57 in August 2025, The Crop Shop made a significant leap to 33 in September and further improved to 24 by October, maintaining a steady position at 22 in November. This upward trend in rank correlates with a consistent increase in sales, particularly evident from September to October. In contrast, The Heights Co., which held a strong position at rank 6 in October, experienced a sharp decline to rank 24 in November, indicating potential volatility. Meanwhile, Self Made Farm showed a gradual improvement from rank 38 in September to 21 in November, suggesting a competitive edge. William's Wonder Farms and Milmar Farms have shown fluctuating ranks, with the former dropping from 14 in September to 23 in November, and the latter improving slightly from 25 in October to 20 in November. These dynamics highlight The Crop Shop's growing presence and competitive potential in the Oregon flower market.

Notable Products
In November 2025, the top-performing product for The Crop Shop was White Castle (1g) in the Flower category, which climbed to the number one rank after maintaining the second position in the previous two months, achieving sales of 1151 units. White Cherry (Bulk) followed closely, dropping from its top position in September to rank second in November. Notably, Permafrost (1g) debuted in the rankings at the third position, indicating a strong market entry with 896 units sold. Runtz OG (1g) and Permafrost (Bulk) also made their first appearances in the rankings, securing the fourth and fifth spots, respectively. This shift in rankings highlights new product entries and changing consumer preferences within The Crop Shop's offerings.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.







