Data Snapshot: Sep 06, 2026
$100K+

Aug-2026

Sales

Growth

Trend

6-Month

66

Product Count

SKUs

$8.28

Avg Price

13.1%

YoY Sales Change

17.5%

YoY Price Change

William's Wonder Farms

Where to Buy

William's Wonder Farms is stocked at 63 licensed dispensaries across Oregon, with the deepest coverage in Portland, Eugene, Salem, Medford, and Beaverton. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.

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William's Wonder Farms Sales

Market Insights Snapshot

William's Wonder Farms Historical Sales by Category

In August 2026, William's Wonder Farms concentrated 98.73% of sales in Flower, with the category up 16.76% year over year and 19.24% month over month, while Pre-Roll held 1.27% share after a 202.00% month over month rebound despite a 66.84% year over year drop. Average price rose 17.47% year over year to $8.28, aligning with Flower’s 16.76% year over year growth and outpacing the brand’s total 13.14% year over year sales lift, which implies mix and pricing are carrying revenue more than unit expansion.

With a 98.73% tilt to Flower and a 19.24% month over month gain there, the brand is effectively positioned as a Flower specialist, but the 66.84% year over year contraction in Pre-Roll alongside a 202.00% month over month surge indicates episodic re-entry rather than stable breadth. Holding rank 12 in Flower in Oregon while average price is up 17.47% suggests a pricing-led stance that can sustain share in premium-leaning niches but risks overexposure if Flower growth decelerates relative to categories where the brand has only 1.27% share.

Aug-2026 Rank
Flower
12
Category
Share of Sales
Avg Item Price
YoY %
MoM %
Flower
98.7%
$8.64
+16.8%
+19.2%
Pre-Roll
1.3%
$1.94
-66.8%
+202.0%
William's Wonder Farms

Competitive Landscape

William's Wonder Farms sits at rank #12 in August 2026 in OR Flower, improving 4 positions year over year from #16 and rising 8 spots since May 2026 when it was #20, while still trailing its December 2025 peak of #11 by 1 position; in contrast, Grown Rogue advanced from #3 to #1 as sales grew 49.1% year over year, and PRUF Cultivar / PRŪF Cultivar slipped from #1 to #2 alongside a 17.2% sales decline. Further illustrating competitive pressure, Oregrown jumped from #23 to #3 with 182.4% growth and Panda Farms surged from #99 to #4 with 1,059.6% growth, indicating that William's Wonder Farms’ modest climb amid rapid risers implies a need to accelerate share capture to avoid being boxed out of the top 10.

William's Wonder Farms market ranking for OR Flower

William's Wonder Farms

Notable Products

Purple Punch (1g) posted the steepest movement in August 2026 with a -20.3% month-over-month decline while holding rank 6, indicating price or velocity pressure in single-gram Flower even as the top ranks remained stable. Designer Runtz (7g) led at rank 1 and Haze (28g) followed at rank 2, putting two formats at the top that lean into value-per-gram tiers, while Purple Punch (1g) undercut that dynamic with lower unit size softness; four of the top ten are 7g Flower SKUs, concentrating demand in mid-size packs. The tie at rank 5 between Herijuana Cookies (7g) and The Vision (7g) alongside Bruce Banner (28g) at rank 4 and Violet Fog (Bulk) at rank 9 points to a barbell between 7g and larger formats, with only one Pre-Roll entry at rank 8 and a single-gram retreat; total monthly revenue from Haze (28g) reached $13,069. The pattern implies William's Wonder Farms is skewing toward multi-gram value formats over single grams, suggesting a shift to basket-size expansion and wholesale-friendly pack sizes as the commercial direction.

Product
Category
Apr-2026
May-2026
Jun-2026
Jul-2026
Aug-2026
MoM %
Designer Runtz (7g)
Flower
>10
>10
>10
>10
1
Haze (28g)
Flower
>10
>10
>10
>10
2
Animal Cookies BX (7g)
Flower
>10
>10
>10
>10
3
Bruce Banner (28g)
Flower
>10
>10
>10
>10
4
Herijuana Cookies (7g)
Flower
>10
>10
>10
>10
5
The Vision (7g)
Flower
>10
>10
>10
>10
5
Purple Punch (1g)
Flower
>10
>10
>10
7
6
-20.3%
Jokerz (7g)
Flower
>10
>10
>10
>10
7
Black Cherry Lotus (28g)
Pre-Roll
>10
>10
>10
>10
8
Violet Fog (Bulk)
Flower
6
>10
>10
>10
9
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Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.

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