Data Snapshot: Aug 04, 2026
$100K+

Jul-2026

Sales

Decline

Trend

6-Month

54

Product Count

SKUs

$19.36

Avg Price

0.3%

YoY Sales Change

143.9%

YoY Price Change

William's Wonder Farms

Where to Buy

William's Wonder Farms is stocked at 99 licensed dispensaries across Oregon, with the deepest coverage in Portland, Salem, Eugene, Bend, and Medford. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.

https://headsetstorage.blob.core.windows.net/brand-stores/1126.json?v=20260804
William's Wonder Farms Sales

Market Insights Snapshot

William's Wonder Farms Historical Sales by Category

William's Wonder Farms concentrated 99.31% of July 2026 sales in Flower while Pre-Roll held 0.69% share, with Flower up 2.32% year over year but down 3.93% month over month and Pre-Roll falling 73.98% year over year and 11.05% month over month. Average price rose 143.91% year over year to $19.36, alongside total brand sales growing 29.38% year over year but declining 14.69% over 24 months, and the brand ranked 22 in Flower in Oregon. This pattern implies the brand is leaning into higher-priced Flower to lift near-term revenue while trimming breadth in Pre-Roll, which sustains July 2026 share but adds sensitivity to monthly volatility.

With Flower’s 2.32% year-over-year growth paired to a 3.93% month-over-month dip and a 99.31% mix weight, the category concentration amplifies small tactical shifts, while Pre-Roll’s 73.98% year-over-year drop and 11.05% month-over-month decline cap cross-category insulation. Holding rank 22 in Oregon Flower despite a 143.91% average price increase and a 29.38% year-over-year sales gain indicates pricing power is carrying volume in July 2026, implying the positioning is premium-leaning within Flower and would benefit from selective diversification to dull month-over-month swings without diluting the core.

Jul-2026 Rank
Flower
22
Category
Share of Sales
Avg Item Price
YoY %
MoM %
Flower
99.3%
$20.30
+2.3%
-3.9%
Pre-Roll
0.7%
$2.53
-74.0%
-11.1%
William's Wonder Farms

Competitive Landscape

William's Wonder Farms sits at rank #22 in OR Flower in July 2026, improving 2 positions year over year from #24 and slipping 1 spot versus April 2026 from #23, while its peak at #11 in December 2025 underscores the distance from prior momentum; meanwhile, PRUF Cultivar / PRŪF Cultivar held #1 with a 50.7% year-over-year sales increase and Grown Rogue advanced from #3 to #2 with 53.5% growth, outpacing William's Wonder Farms’ rank stability as Otis Garden surged from #12 to #4 with an 86.2% lift and Bald Peak fell from #2 to #5 with a -15.5% decline; the pattern implies William's Wonder Farms is holding mid-pack but ceding share-of-mind to faster risers, so without a reversal toward its December 2025 peak, the likely trajectory is gradual mid-tier drift rather than re-entry into the top 15.

William's Wonder Farms market ranking for OR Flower

William's Wonder Farms

Notable Products

Blue Suede Zookies (Bulk) led the month’s movement with an -82.7% MoM drop to $1,555 while falling to rank 10, and Slurricane (14g) contracted -53.3% MoM as it slid to rank 6; this dual collapse at the bottom tier implies inventory or velocity issues specifically in bulk and large-pack Flower. In contrast, Purple Punch (14g) rose 26.7% MoM to rank 2, and Death Kiss #6 (28g) gained 11.9% MoM at rank 9, signaling that upsized formats can still convert when attached to recognized strains. Green Crack (1g) held rank 1 with no reported MoM figure, and with eight of the top ten SKUs in Flower, the concentration indicates category reliance despite divergent momentum between multi-ounce and bulk offerings. The pattern implies William's Wonder Farms is pivoting toward successful large-format strains while de-emphasizing underperforming bulk SKUs to protect rank density at the top.

Product
Category
Mar-2026
Apr-2026
May-2026
Jun-2026
Jul-2026
MoM %
Green Crack (1g)
Flower
>10
>10
>10
>10
1
Purple Punch (14g)
Flower
>10
>10
5
6
2
+26.7%
Herijuana Cookies Pre-Roll (1g)
Pre-Roll
>10
>10
6
7
3
+5.0%
Noize Complaint (1g)
Flower
>10
>10
>10
>10
4
Purple Punch (1g)
Flower
>10
>10
>10
>10
5
Slurricane (14g)
Flower
>10
>10
2
3
6
-53.3%
Modified Grapes (Bulk)
Flower
>10
>10
>10
>10
7
Pineapple (1g)
Flower
>10
9
>10
>10
8
Death Kiss #6 (28g)
Flower
>10
>10
>10
9
9
+11.9%
Blue Suede Zookies (Bulk)
Flower
>10
>10
>10
2
10
-82.7%
View product & sales data

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Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.

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