Token

Data Snapshot: Jul 04, 2024
Token Cannabis Brand Logo
$50K+

Jun-2024

Sales

Strong Growth

Trend

6-Month

3

Product Count

SKUs

Token

Overview

Markets

Token Locations

Product Trends

Token Categories

Token Sales

Market Insights Snapshot

Token Historical Sales by Category

Token's performance across categories and states has shown significant variability, particularly in Alberta. In the Flower category, Token did not rank in the top 30 brands in March 2024, which can be seen as a negative indicator of its market presence during that period. However, there was a noticeable improvement in subsequent months, with the brand moving up to the 78th position in April and further to the 73rd spot by June 2024. This upward trend indicates a positive shift in consumer preference and market penetration for Token's Flower products in Alberta.

Despite the initial lack of presence in March, Token's steady climb in rankings from April to June suggests that the brand is gaining traction. The sales figures reflect this trend, with a notable increase from $27,676 in April to $46,260 by June. This recovery in sales and rankings demonstrates Token's resilience and potential for growth in the competitive Flower category within Alberta. However, the brand's absence from the top 30 in March highlights the challenges it faced at the start of the period, underscoring the importance of maintaining consistent market performance.

Jun-2024 Rank
Flower
73
Token

Competitive Landscape

In the competitive landscape of the Flower category in Alberta, Token has experienced notable fluctuations in its rank and sales over recent months. While Token was not in the top 20 brands in March 2024, it re-entered the rankings at 78th in April, dropped to 89th in May, and then climbed back to 73rd in June. This volatility contrasts with more stable competitors like Hiway, which maintained a relatively consistent rank between 71st and 78th over the same period. Similarly, Coterie showed some fluctuations but remained within a narrower range, indicating steadier performance. The absence of Token in the top 20 in March and its subsequent lower rankings suggest challenges in maintaining market share against these competitors. These insights highlight the importance for Token to stabilize its market presence to improve its rank and sales trajectory in the competitive Alberta Flower market.

Token market ranking for AB Flower

Token

Notable Products

In June 2024, Token's top-performing product was Peanut Butter Chocolate (10mg) in the Edible category, maintaining its first-place rank for the fourth consecutive month with sales of 1786. Mimosa Orange Punch (7g) in the Flower category also held its second-place spot consistently over the past four months, showing a notable increase in sales to 898. Alberta Hybrid (3.5g) and CBD10 Oil (60ml) did not rank in June 2024, with their last rankings being in April 2024 at fourth and fifth respectively. Peanut Butter Breath (7g) in the Flower category, which was previously ranked third for three months, did not appear in the rankings for June 2024. This indicates a stable performance for the top two products, while others have seen fluctuations or drops in their rankings.

Product Rank
Category
Mar-2024
Apr-2024
May-2024
Jun-2024
Peanut Butter Chocolate (10mg)
Edible
1
1
1
1
Mimosa Orange Punch (7g)
Flower
2
2
2
2
Alberta Hybrid (3.5g)
Flower
4
4
>5
>5
CBD10 Oil (60ml)
Oil
5
5
>5
>5
Peanut Butter Breath (7g)
Flower
3
3
3
>5
View product & sales data

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