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Aug-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
Top Smoke is stocked at 182 licensed dispensaries across Michigan, with the deepest coverage in New Buffalo, Detroit, Monroe, Lansing, and Grand Rapids. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In August 2026, Top Smoke concentrated 77.54% of sales in Pre-Roll, with Vapor Pens at 20.33% and Concentrates at 2.13%, while overall brand sales were down 44.58% year over year and down 47.70% versus 24 months. Pre-Roll volumes rebounded month over month by 67.30% despite a modest 1.58% year-over-year decline, whereas Vapor Pens fell 77.01% year over year and inched up just 0.95% month over month; Concentrates dropped 83.68% year over year but rose 29.07% month over month. With average prices down 47.81% year over year to $2.98 and Pre-Roll averaging $2.74, the mix shift toward lower-priced Pre-Roll suggests the brand is leaning into price-led recovery rather than category expansion.
These shifts reposition Top Smoke as a Pre-Roll-led value player in Michigan, where a category rank of 39 in Pre-Roll aligns with a strategy prioritizing volume over margin as Vapor Pens erode by 77.01% year over year and Concentrates by 83.68% year over year. The 67.30% month-over-month lift in Pre-Roll alongside only 0.95% month-over-month movement in Vapor Pens implies operational or promotional levers are effective primarily in Pre-Roll, not portable formats; paired with a 47.81% average price decline, the path forward favors deepening penetration in Pre-Roll while treating Vapor Pens as secondary.
Competitive Landscape
Top Smoke sits at rank #39 in MI Pre-Roll for August 2026, down 1 position from #38 year over year, while rebounding 25 spots from #64 in May 2026 to #39 in August 2026 and sitting 26 places below its peak of #13 in December 2024; meanwhile, Jeeter holds #1 with sales up 3.1% year over year as Cali-Blaze holds #2 with sales down 40.4%, and Pro Gro moved from #9 to #4 with sales up 78.0%, indicating Top Smoke’s modest YoY rank slip alongside a recent quarter-on-quarter climb signals a stabilization phase rather than a return to its December 2024 peak trajectory.
Notable Products
Lemon Cherry Pre-Roll (1g) posted the standout move in August 2026 with a 111.9% MoM surge to rank 1, while Sherb Infused Pre-Roll (1g) climbed to rank 3 on an 87.0% MoM increase. Runtz Infused Pre-Roll (1g) advanced 95.8% MoM to rank 4, and Purple Punch Infused Pre-Roll (1g) rose 63.5% MoM at rank 5. With nine of the top ten being Pre-Roll SKUs and only one Vapor Pens entry at rank 10, the mix implies Top Smoke is concentrating assortment and demand capture in Pre-Rolls rather than dispersing effort across categories.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
