Data Snapshot: Sep 04, 2026
$1M+

Aug-2026

Sales

Neutral

Trend

6-Month

214

Product Count

SKUs

$27.09

Avg Price

-9.6%

YoY Sales Change

-0.9%

YoY Price Change

Wojo Co

Where to Buy

Wojo Co is stocked at 303 licensed dispensaries across Michigan, with the deepest coverage in New Buffalo, Monroe, Detroit, Lansing, and Grand Rapids. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.

https://headsetstorage.blob.core.windows.net/brand-stores/13250.json?v=20260904
Wojo Co Sales

Market Insights Snapshot

Wojo Co Historical Sales by Category

In August 2026, Wojo Co concentrated nearly half of its sales in Concentrates at 48.63% share, with that category up 14.10% MoM and 9.05% YoY, while Vapor Pens, at 22.37% share, fell 10.60% MoM and 4.09% YoY. Pre-Roll, once a larger pillar at 19.39% share, contracted sharply with a 39.64% MoM drop and 42.16% YoY decline, contrasting with Flower’s small 4.79% share but a 124.35% MoM rebound despite a 47.57% YoY pullback. Edible slipped 14.63% MoM to 2.61% share, while Topical edged up 7.72% MoM to 2.20% share, and the brand’s average price dipped 0.92% YoY even as overall brand sales were down 9.57% YoY. The pattern implies a pivot toward high-engagement Concentrates as the primary stabilizer while de-risking from Pre-Roll volatility, using tactical price moderation to protect throughput.

These shifts move Wojo Co toward a specialist posture in Concentrates, where the brand holds rank 4 in Michigan, supported by a double-digit 14.10% MoM gain that offsets the 10.60% MoM decline in Vapor Pens and the 39.64% MoM contraction in Pre-Roll. The 124.35% MoM spike in Flower, combined with a 7.72% MoM lift in Topical, suggests a test-and-expand flank around Concentrates that can absorb category whiplash while the 0.92% YoY price decrease helps defend unit velocity against a 9.57% YoY sales decline. The implication is a portfolio tuned to defend a top-5 Concentrates position while reallocating margin from shrinking Pre-Roll and Vapor Pens toward categories that either compound share (Concentrates at 48.63%) or provide volatility hedges (Flower and Topical).

Aug-2026 Rank
Concentrates
Edible
Pre-Roll
Topical
Vapor Pens
4
76
57
5
45
Category
Share of Sales
Avg Item Price
YoY %
MoM %
Concentrates
48.6%
$35.26
+9.0%
+14.1%
Vapor Pens
22.4%
$29.94
-4.1%
-10.6%
Pre-Roll
19.4%
$16.74
-42.2%
-39.6%
Flower
4.8%
$36.81
-47.6%
+124.4%
Edible
2.6%
$12.13
-14.6%
Topical
2.2%
$36.28
+7.7%
Wojo Co

Competitive Landscape

Wojo Co sits at rank #4 in MI Concentrates in August 2026, improving 2 positions YoY from #6 and up 1 spot from #5 in May 2026, while still trailing its peak at #2 in December 2024; meanwhile, The Limit held #1 with a flat YoY rank at #1 despite a -2.7% YoY sales shift, and Uniq Pressure surged from #126 YoY to #3 with a 3712.98% YoY sales jump, indicating share is being redistributed toward faster risers. Compared with Rkive Cannabis climbing from #4 YoY to #2 alongside 75.27% YoY sales growth and The Fresh Canna sliding from #3 YoY to #5 with an -18.34% YoY sales decline, Wojo Co’s step from #6 to #4 signals mid-pack momentum but also rising competitive pressure from entrants that are accelerating rank faster than its incremental gains; the trajectory implies Wojo Co is stabilizing in the upper tier but must convert from incremental rank improvements to share capture to avoid being boxed out by rapid climbers.

Wojo Co market ranking for MI Concentrates

Wojo Co

Notable Products

Stingerz- Caribbean Breeze Infused Pre-Roll 3-Pack (1.5g) posted the steepest decline in August 2026 at -26.9% while slipping to rank 8, and Strawberry Candy Pre-Roll (1g) dropped -12.3% at rank 6, indicating a pullback in Pre-Roll momentum relative to other formats. Modified Punch Live Rosin Disposable (0.5g) fell -6.0% at rank 2 even as Luchini Live Rosin Disposable (0.5g) gained 5.7% at rank 3, showing a split trajectory within Vapor Pens that concentrates demand around specific SKUs rather than the whole format. Banana Boat Live Rosin (1g) held rank 1 with no reported MoM change while Brain Stain Live Rosin (1g) sat at rank 4, and four of the top ten are Concentrates SKUs, implying a category concentration that offsets volatility in Pre-Rolls and uneven Vapor Pen performance. The mix suggests Wojo Co is consolidating around higher-ranked Concentrates while reevaluating Pre-Roll positioning and SKU-level bets in Vapor Pens to sustain share.

Product
Category
Apr-2026
May-2026
Jun-2026
Jul-2026
Aug-2026
MoM %
Banana Boat Live Rosin (1g)
Concentrates
2
>10
>10
>10
1
Modified Punch Live Rosin Disposable (0.5g)
Vapor Pens
>10
6
>10
4
2
-6.0%
Luchini Live Rosin Disposable (0.5g)
Vapor Pens
>10
>10
6
8
3
+5.7%
Brain Stain Live Rosin (1g)
Concentrates
>10
>10
>10
>10
4
Juiceman Live Rosin (1g)
Concentrates
>10
>10
>10
>10
5
Strawberry Candy Pre-Roll (1g)
Pre-Roll
4
1
7
10
6
-12.3%
Luchini Live Rosin (1g)
Concentrates
>10
>10
>10
>10
7
Stingerz- Caribbean Breeze Infused Pre-Roll 3-Pack (1.5g)
Pre-Roll
>10
>10
>10
7
8
-26.9%
Honey Combz Live Rosin (1g)
Concentrates
>10
>10
4
>10
9
Jolly Rauncher Live Rosin (1g)
Concentrates
>10
>10
>10
>10
10
View product & sales data

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Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.

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