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Nov-2025
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Overview
Market Insights Snapshot
Treeworks has shown varied performance across different product categories in Massachusetts. In the Concentrates category, the brand experienced fluctuations, moving from 18th in August to 22nd by November. This indicates a slight decline in their market position, although there was a rebound in sales from October to November. For Edibles, Treeworks maintained a stable position, consistently ranking 13th until November, when they slipped to 14th. Interestingly, in the Tincture & Sublingual category, Treeworks held a strong and consistent 2nd place throughout the observed months, suggesting a solid market presence and consumer preference in this category. Despite a drop in sales, they remained the top brand in the Topical category, which might indicate a lack of strong competitors rather than an increase in demand.
In New Jersey, Treeworks has shown a strong foothold in the Tincture & Sublingual category, consistently ranking 1st from August through November. This dominance suggests a robust brand reputation and potentially a loyal customer base in this region. The sales figures for this category also reflect a positive trend, with noticeable growth each month, culminating in a significant increase by November. However, it's worth noting that Treeworks did not appear in the top 30 for any other categories in New Jersey, which might indicate either a strategic focus on Tincture & Sublingual products or a challenge in penetrating other market segments. Such insights could be pivotal for understanding Treeworks' market strategy and potential areas for expansion.
Competitive Landscape
In the Massachusetts Tincture & Sublingual category, Treeworks has consistently maintained its position as the second-ranked brand from August to November 2025, showcasing a stable presence in the market. Despite a slight fluctuation in sales figures, Treeworks has managed to hold its ground against competitors. The leading brand, Good Feels Inc, has maintained the top spot, with sales figures significantly higher than Treeworks, indicating a strong consumer preference. Meanwhile, Levia, consistently ranked third, has shown a notable increase in sales from October to November, potentially signaling a growing competitive threat. Doctor Solomon's experienced a rank improvement in November, moving from sixth to fourth, which could indicate rising consumer interest. These dynamics suggest that while Treeworks holds a strong position, it must remain vigilant and innovative to maintain its rank and address the competitive pressures from both established and emerging brands in the Massachusetts market.
Notable Products
In November 2025, the top-performing product for Treeworks was the Hummies - CBD/CBG/THC 3:3:1 Happy Tropical Passionfruit Hibiscus Hash Rosin Gummies 20-Pack, maintaining its number one rank for four consecutive months with sales of 2767 units. The Hummies - Sleep Wildberry Berry Gummies 20-Pack made a significant leap to second place from its previous fourth place in September and October. The Hummies - Focus Mango Citrus Rosin Gummies 20-Pack held steady in third place, showing consistent performance. A newcomer to the top ranks, the Honeydew #2 Live Rosin Cartridge, entered the list in fourth place. The Relief - CBD/CBN/CBC/CBG/CBT/THC Soothing Strawberry Tincture debuted in fifth place, marking its first appearance in the rankings.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
